Value Chain Analysis: City Scape Case Study PPT

This PPT slide, part of the 81-slide How to Prepare a Business Plan PowerPoint presentation, presents a structured overview of a business system's value chain, juxtaposing a generic framework with a specific case example, "City Scape." The value chain is segmented into key components: Research & Development, Production, Marketing & Sales, Distribution, and Service. Each segment is critical for understanding how value is created and delivered within an organization.

Under the generic value chain, the slide outlines the fundamental activities that drive business operations. The case example, City Scape, illustrates how these activities can be applied in a real-world context. For instance, the "Development of Internet technology" and "City Scape system design" are highlighted under Research & Development, suggesting a focus on innovation and system architecture.

The slide also details the acquisition process, which includes general information and businesses, indicating a strategic approach to gathering necessary resources and insights for effective production. The Marketing & Sales section emphasizes targeting both consumers and businesses, showcasing a dual approach to market engagement. This duality is essential for maximizing reach and revenue potential.

Business sales, updates, services, and licensing are noted under the Service segment, indicating ongoing customer engagement and revenue generation strategies post-sale. The blue shading signifies areas covered by City Scape, suggesting a comprehensive application of the value chain model to this specific case.

Overall, this slide serves as a valuable reference for understanding how a structured value chain can be tailored to fit a specific business model, providing insights into operational strategies and market positioning.

This slide is part of the How to Prepare a Business Plan PowerPoint presentation.

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