Strategic Prioritization Using the Directional Policy Matrix PPT

The Directional Policy Matrix (DPM) serves as a strategic tool for evaluating business segments or industries, offering a more detailed analysis compared to the BCG matrix. Originally developed by Shell, the DPM incorporates a manufacturing perspective, which may influence its applicability across different sectors. The framework aligns with principles from Porter's analysis, focusing on long-term profitability and market positioning.

This PPT slide, part of the 43-slide Common Consulting Frameworks (How and When to Use) PowerPoint presentation, outlines how the DPM categorizes market sectors based on 2 axes: market attractiveness and competitive position. The matrix is divided into quadrants that suggest specific strategic actions. For segments deemed unattractive and weak, the recommendation is to divest or consider a phased withdrawal. This indicates a cautious approach, suggesting that resources should be reallocated to more promising areas.

In contrast, segments that are attractive and strong are categorized as leaders, where growth strategies are encouraged. The slide emphasizes that investment should be prioritized in these areas to maximize returns. It also notes that businesses in the average category should proceed with care, balancing risk and opportunity.

The DPM's structured approach allows for a quantifiable assessment of market potential, guiding executives in making informed decisions about resource allocation. By weighting and ranking criteria, organizations can better understand where to focus their efforts for optimal growth. This slide provides valuable insights for decision-makers looking to prioritize investments and strategically manage their portfolios.

This slide is part of the Common Consulting Frameworks (How and When to Use) PowerPoint presentation.

Download the Full Presentation

EXPLORE MORE SLIDES FROM THIS PRESENTATION

EXPLORE MORE PRESENTATIONS ON

Consulting Frameworks Strategy Frameworks Consulting Training Company Analysis BCG Matrix Manufacturing Positioning

Are you familiar with Flevy? We are you shortcut to immediate value.

Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations

Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.

Flevy is the world's largest knowledge base of best practices.

Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.

Read Customer Testimonials

"The wide selection of frameworks is very useful to me as an independent consultant. In fact, it rivals what I had at my disposal at Big 4 Consulting firms in terms of efficacy and organization."

– Julia T., Consulting Firm Owner (Former Manager at Deloitte and Capgemini)

"My FlevyPro subscription provides me with the most popular frameworks and decks in demand in today’s market. They not only augment my existing consulting and coaching offerings and delivery, but also keep me abreast of the latest trends, inspire new products and service offerings for my practice, and educate me

... [read more]

– Bill Branson, Founder at Strategic Business Architects

"As an Independent Management Consultant, I find Flevy to add great value as a source of best practices, templates and information on new trends. Flevy has matured and the quality and quantity of the library is excellent. Lastly the price charged is reasonable, creating a win-win value for

... [read more]

– Jim Schoen, Principal at FRC Group

"As a small business owner, the resource material available from FlevyPro has proven to be invaluable. The ability to search for material on demand based our project events and client requirements was great for me and proved very beneficial to my clients. Importantly, being able to easily edit and tailor

... [read more]

– Michael Duff, Managing Director at Change Strategy (UK)

"As a young consulting firm, requests for input from clients vary and it's sometimes impossible to provide expert solutions across a broad spectrum of requirements. That was before I discovered Flevy.com.

Through subscription to this invaluable site of a plethora of topics that are key and crucial to consulting, I

... [read more]

– Nishi Singh, Strategist and MD at NSP Consultants

"I have used FlevyPro for several business applications. It is a great complement to working with expensive consultants. The quality and effectiveness of the tools are of the highest standards."

– Moritz Bernhoerster, Global Sourcing Director at Fortune 500

"I like your product. I'm frequently designing PowerPoint presentations for my company and your product has given me so many great ideas on the use of charts, layouts, tools, and frameworks. I really think the templates are a valuable asset to the job."

– Roberto Fuentes Martinez, Senior Executive Director at Technology Transformation Advisory

"One of the great discoveries that I have made for my business is the Flevy library of training materials.

As a Lean Transformation Expert, I am always making presentations to clients on a variety of topics: Training, Transformation, Total Productive Maintenance, Culture, Coaching, Tools, Leadership Behavior, etc. Flevy

... [read more]

– Ed Kemmerling, Senior Lean Transformation Expert at PMG