38-slide PowerPoint, Excel template
$49.00
$49.00, 38-slides + supplemental tools, Best for: Pricing managers or product marketers building data driven pricing strategy and sensitivity analyses for product launches
EDITOR'S REVIEW
This deck pairs a data-driven pricing framework with an embedded Price Sensitivity Financial Model in Excel, giving real-time analytics for pricing decisions. It covers Pricing Strategy, Pricing Approach, Price Sensitivity Analysis, and Pricing Tactics, and includes a 5-phase Price Sensitivity Analysis with an Excel-based model for practical application. It will be most valuable to pricing managers and product marketing teams preparing for a product launch or pricing pilot, where data-backed sensitivity insights are needed. [Learn more]
34-slide PowerPoint
$39.00
$39.00, 34-slides, Best for: Marketing executives and product managers planning lifecycle-driven growth, forecasting, and stage-specific positioning.
EDITOR'S REVIEW
This deck stands out by tying a five-phase Product Lifecycle Analysis to forecasting and positioning tools, anchoring stage decisions in measurable dynamics. A concrete detail buyers won't guess from the title alone is its inclusion of the Bass Diffusion Model, the Lifecycle-Performance Factor Matrix, and a Consumer Adoption Curve visualization to forecast sales and map strategic options. It is particularly relevant for marketing executives and product managers seeking to align launches, pricing, and portfolio planning with lifecycle stages. [Learn more]
46-slide PowerPoint
$39.00
$39.00, 46-slides, Best for: Product managers and growth teams shaping adoption strategies during early-stage product launches.
EDITOR'S REVIEW
This deck stands out by turning core consumer-psychology concepts into 6 actionable product-launch strategies, grounding its guidance in Prospect Theory, the Endowment Effect, and Loss Aversion. It also highlights Give and Get Dynamics and notes that the new offering should deliver 3 to ten times the value of the incumbent to overcome switching costs. It’s particularly useful for product managers and growth teams shaping early-stage launch plans, helping align messaging, offers, and regional reference points with the expected trade-offs in adoption. [Learn more]
29-slide PowerPoint
$39.00
$39.00, 29-slides, Best for: Product managers and marketing teams using a five-factor diffusion framework to accelerate product adoption.
EDITOR'S REVIEW
This deck stands out by pairing Rogers' Five Factors with a practical, presentation-ready toolkit, including customizable PowerPoint templates that map each factor to actionable insights. It combines the Five Factors with the Consumer Adoption Lifecycle, offering a dual lens for analyzing product attributes alongside diffusion dynamics, and it includes a telephone adoption case study to illustrate practical application. It is particularly helpful for product managers, marketing teams, and strategy consultants who need a structured framework for workshops and stakeholder-ready analyses to inform adoption messaging and prioritization. [Learn more]
63-slide PowerPoint
$89.99
$89.99, 63-slides, Best for: Pricing managers and sales enablement teams executing a price increase rollout across product lines.
EDITOR'S REVIEW
This deck stands out by centering the execution phase of price increases, coupling a Pricing Action Maturity Model with concrete, practitioner-focused tools to move from planning to action. It contains a Recommended Price Movement (RPM) template, internal and external messaging frameworks, training materials for account reps, and a tracking scorecard, all embedded within 63 slides. Built for pricing managers and sales leaders overseeing cross-functional price increase programs, this toolkit helps teams align on roles, metrics, and a structured workplan to drive rollout success. [Learn more]
20-slide PowerPoint
$29.00
$29.00, 20-slides, Best for: Executives and product managers planning product-to-platform strategy, market vulnerability assessment, and workshops
EDITOR'S REVIEW
This deck distinguishes itself by treating product-to-platform transformation as a strategic shift centered on a common core that invites third-party innovations while foregrounding a structured view of market vulnerability. It dissects 4 platform types—Aggregation, Social, Mobilization, and Learning—and includes slide templates to map conditions, catalysts, and challenges for immediate use in strategy sessions. The resource is particularly valuable for executives and product leaders seeking to plan platform-driven roadmaps and run cross-functional workshops to future-proof business models. [Learn more]
23-slide PowerPoint
$29.00
$29.00, 23-slides, Best for: Executives and product leaders selecting an innovation operating model and prioritizing initiatives with the Ambition Matrix
EDITOR'S REVIEW
This deck stands out by pairing the Innovation Ambition Matrix with a structured comparison of centralized, decentralized, and federated operating models, showing how governance and prioritization interlock in practice. It explicitly applies the 70-20-10 rule to allocate resources across core, adjacent, and transformational initiatives and includes reusable slide templates for internal presentations. It’s particularly valuable for executives and product leaders who must choose an innovation model and implement a culture-aligned, prioritized innovation program. [Learn more]
23-slide PowerPoint
$29.00
$29.00, 23-slides, Best for: Product managers and operations leaders designing tailored offerings and segmented business streams during strategic planning
EDITOR'S REVIEW
This deck distinguishes itself by presenting a cross-functional management approach that rationalizes resources across divisions to support Smart Customization. It identifies 3 sources of improved performance—understanding customer value, focusing on the right customization, and tailoring business streams—and includes slide templates to apply the framework in real scenarios. It’s particularly helpful for product strategy teams and operations leaders during strategic planning who need to balance proliferation of options with cost and integration across multiple business streams. [Learn more]
21-slide PowerPoint
$24.99
$24.99, 21-slides, Best for: Product managers and cross-functional teams building ML/AI-enabled products from vision through launch
EDITOR'S REVIEW
This deck distinguishes itself by pairing a structured ideation-to-launch framework with an embedded decision matrix that surfaces explicit launch choices at each stage. Its standout feature is a robust decision matrix that helps teams evaluate launch feasibility and prioritize features aligned with OKRs. This approach is most valuable for product teams guiding ML/AI-enabled initiatives from ideation to market, where cross-functional alignment and staged go/no-go decisions matter. [Learn more]
62-slide PowerPoint
$49.99
$49.99, 62-slides, Best for: Finance teams and product managers performing driver-based product-line profitability analysis for portfolio optimization
EDITOR'S REVIEW
This deck differentiates itself by adopting a driver-based product-line profitability framework (XYZ PLP) that moves beyond traditional costing and includes a clear path for implementation. With a 60-slide walkthrough and a real-world aluminum manufacturer case study, it demonstrates how to allocate direct and indirect costs to products using drivers such as labor hours and storage requirements. It is particularly valuable for FP&A teams and product leaders involved in portfolio optimization, translating PLP findings into actionable recommendations for underperforming products and resource reallocation. [Learn more]
Agile Product Development and Adaptive Strategy
Market conditions change, customer preferences shift, and competitive landscapes evolve. Product strategies that enabled initial success can become liabilities as contexts change. Organizations that succeed treat product strategy as adaptive framework rather than static plan. They validate core assumptions through customer feedback, adjust positioning based on market response, and pivot when evidence suggests current approach won't achieve objectives. This requires disciplined learning and willingness to overturn assumptions.
Product strategy translates organizational ambition into specific market success. It creates clarity on what a product is trying to accomplish, for whom, and how it will compete. This clarity drives alignment across development, marketing, and sales, dramatically increasing probability of market success.
PowerPoint (27)
Excel (4)
PDF (2)
