This PPT slide, part of the 47-slide Value-based Pricing Strategy PowerPoint presentation, outlines a structured approach to developing a capital budgeting business case, specifically focusing on the first phase of the process, which is to "Find the Value Ceiling." This phase is broken down into 3 key steps: creating an economic model, determining the bottom-line impact, and ultimately developing a business case.
The slide emphasizes the importance of distinguishing between financial and non-financial metrics. In the financial section, quantifiable benefits such as increased sales, reduced operating costs, and improved delivery times are highlighted. These metrics are critical as they can be directly measured and incorporated into a financial model. Conversely, the non-financial section includes metrics like customer satisfaction and employee morale, which, while harder to quantify, are equally important for a comprehensive understanding of value.
The slide also categorizes benefits into quantifiable and non-quantifiable, suggesting that both types should be captured. For quantifiable benefits, it indicates that these can be integrated into a financial model, while non-quantifiable benefits should be captured qualitatively. This dual approach ensures that the business case is robust, addressing both tangible and intangible factors that contribute to overall value.
The overall takeaway is clear: a well-rounded business case requires a thorough analysis of both financial and non-financial benefits. This comprehensive approach not only aids in justifying capital expenditures, but also aligns strategic objectives with operational realities, ultimately supporting informed decision-making. The structured methodology presented here serves as a guide for executives looking to enhance their capital budgeting processes.
This slide is part of the Value-based Pricing Strategy PowerPoint presentation.
Designed by a firm of ex-consultants from McKinsey, E&Y, and Bearing Point, this presentation breaks down a consulting framework on Value-based Pricing. Value-based Pricing is a superior approach to Cost-based and Competitive Pricing.
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