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Product Strategy   Document Bundle
$89.00

THIS IS A DOCUMENT BUNDLE.

A bundle is a pre-defined set of documents. By purchasing the document bundle as a whole, you achieve significant savings from purchasing the documents individually. There is sometimes duplicate content among the bundled documents. See full details below.

Product Strategy (Document Bundle)

File Type: Document Bundle

$89.00

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DESCRIPTION

This product (Product Strategy) is a Document Bundle, which you can download immediately upon purchase.

Ready to launch your product? The Product Strategy Bundle includes 3 business frameworks that will help you design a marketing/positioning strategy to maximize sales for your product offering.

These frameworks cover the topics of:
•  Factors that drive product adoption and diffusion (Rogers' Five Factors)
•  Psychology tricks to drive purchases/adoption (Psychology of Product Adoption)
•  Learn to price based on value (Value-based Pricing)


THERE ARE 3 PRODUCTS ARE IN THIS BUNDLE:


This document discusses Rogers' Five Factors, framework for analyzing and understanding the diffusion and adoption of product innovations. Businesses are interested in... [read more]

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Some innovations are truly spectacular, but consumers are slow or just refuse to adopt. In fact, over 70% of all new products fail in the marketplace--and innovative, new... [read more]

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There are 3 common approaches to pricing: Cost-based Pricing, Competitive Pricing, and Value-based Pricing. Value-based Pricing offers numerous distinct advantages over the... [read more]

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Individual Price: $39.00

Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form.


$89.00

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OVERVIEW This is a discounted bundle of 3 documents.

ABOUT THE AUTHOR

Author: PPT Lab
Additional documents from author: 25

PPT Lab is a presentation design firm specializing in business frameworks and PowerPoint templates. Our team is comprised of ex-consultants from McKinsey, E&Y, Bearing Point, and boutique consulting firms. We have worked with hundreds of clients globally, ranging from mid-size manufacturing companies to global Fortune 500 conglomerates. [read more]

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