Understanding Modern Student Expectations: Millennials vs. Generation Z PPT
This PPT slide, part of the 76-slide Digital Strategy in Higher Education PowerPoint presentation, outlines the evolving expectations of modern students, primarily focusing on millennials and the emerging Generation Z. It highlights key characteristics that define these groups, emphasizing their unique relationship with technology and social dynamics.
For millennials, the slide identifies 4 main traits: Tech Comfort, Connectedness, Value-Driven mindset, and Individualism. Millennials are portrayed as highly tech-savvy, with over 85% owning smartphones, reflecting their comfort with digital tools. Their connectedness is underscored by the statistic that 80% engage with social media daily, indicating a desire for constant interaction with peers. This generation is also described as value-driven, with a strong inclination towards entrepreneurship and activism, showcasing their rejection of traditional norms in favor of social change. Lastly, their individualistic nature suggests a tendency to explore personal identities rather than conforming to societal expectations.
In contrast, Generation Z, referred to as "digital natives," is expected to share some similarities with millennials, but also exhibit distinct differences. The slide notes that while they will also be tech comfortable, their approach to privacy is more cautious. They prioritize protecting their personal information over sharing it on social platforms. Additionally, Generation Z is characterized as community-minded, showing greater concern for social issues and family well-being compared to millennials. This generation's upbringing in a world marked by uncertainty has fostered a more protective attitude towards their social circles.
Understanding these traits is crucial for educational institutions aiming to tailor their offerings and engagement strategies to meet the expectations of these student demographics.
This slide is part of the Digital Strategy in Higher Education PowerPoint presentation.
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