Design Thinking - Poster (printable in A0, A1, A2) (PDF)

Design Thinking poster gives a detailed description of a Design Thinking process.
It is great as introduction to design thinking, an overview of a possible design thinking project, encouraging innovation and design thinking. Poster presents some typical tools for design thinking: Problem Statement / How might we (HMW), Empathy Map, Persona, Customer Journey, Point of View (POV) statement, Idea Communication Sheet, Feedback capture grid.

It is based on Stanford Design thinking model and describes steps:

(EXPLORE)

1. EMPATHIZE – Developing a deep understanding of the challenge and the audience for whom you are designing.

2. DEFINE Clearly articulating the problem you want to solve i.e. Point of View (POV)

3. IDEATE – Brainstorming potential solutions and selecting and developing your solution.

4. PROTOTYPE – Designing a (series of) prototype(s) to show to the stakeholders and test all or part of your solution.

5. TEST- Engaging in testing process with your original user group for feedback to refine and improve the solution.

(ITERATE)

Poster also gives sketches of some key Design Thinking tools and templates:

•  Problem Statement / How might we (HMW)
•  Empathy Map,
•  Persona
•  Customer Journey
•  Point of View (POV) statement
•  Idea Communication Sheet
•  Feedback capture grid

DESIGN THINKING
is an approach to solving design problems by understanding users' needs and developing insights to solve those needs.

In addition to the poster you see in the preview above, this product also includes 2 alternate versions of the poster (in the secondary ZIP file).