DESCRIPTION
The FlevyPro Library contains several modules on Consulting Training. This bundle represents the full series of presentations belonging to the module on "Customer Analysis." Each presentation addresses a specific topic:
1. Introduction to Customer Analysis
2. Customer Segmentation and Targeting
3. Strategic Branding
4. Creating Value Propositions
5. CRM and the Customer Experience
To view the all the presentations of FlevyPro's Consulting Training series, navigate here...
FlevyPro Library -> Consulting Training
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form.
THERE ARE 5 PRODUCTS IN THIS BUNDLE:
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In this deck, we introduce a 5-phase approach to Customer Analysis:
1. Get Customer Data
2. Segment Customers and Derive Insight
3. Evaluate Customer Relationship Strategy... [read more]
Individual Price: $29.00
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This presentation will focus on the second phase of the Customer Analysis process: Segment Customers and Derive Insight.
Customers segment their customer base to better... [read more]
Individual Price: $29.00
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What is your brand important? Brands is a major driver of consumer behavior. A strong brand leads to higher market share and higher profit margins. It serves as a significant... [read more]
Individual Price: $29.00
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The concept of a value proposition is simple. As it names suggests, a value proposition is a statement of why a product or service is valued by customers.
However, getting... [read more]
Individual Price: $29.00
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This presentation discusses Customer Relationship Management (CRM) strategy and developing the Customer Experience (CXP). This is the final phase of the Customer Analysis... [read more]
Individual Price: $29.00
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ABOUT THE AUTHOR
We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.
We have served 100s of clients that range from Fortune 500 companies to tech startups to
... [read more]
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