Please register (it's free!) or login to view the remaining preview.

If you are logged in, your referral link [?] is automatically included below.

EMBED CODE (Copy and Paste)

DOCUMENT DESCRIPTION

This presentation will focus on the second phase of the Customer Analysis process: Segment Customers and Derive Insight.

Customers segment their customer base to better understand their customers. The overall objective of customer segmentation is to analyze customers, find niche opportunities, and create a sustainable competitive advantage.

In this presentation, we will discuss the segmentation process. We will also explore various segmentation methods, criteria, and techniques--including statistical analyses.

Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Customer Segmentation and Targeting PowerPoint document

ABOUT FLEVYPRO

FlevyPro is a subscription service for on-demand business frameworks and analysis tools. FlevyPro subscribers receive access to an exclusive library of curated business documents—business framework primers, presentation templates, Lean Six Sigma tools, and more—among other exclusive benefits. Click here to learn more about FlevyPro and its benefits.

[ What is FlevyPro? ]

This is a FlevyPro document.

Top Flevy Author [?]

Customer Segmentation and Targeting

Sold by LearnPPT (this author has 82 documents)

$20.00

ALL FEES INCLUDED

Add to Cart

Did you know? For $9.00 more, you can download this document PLUS 2 more FlevyPro documents. That's less than $10 per document. Click here for details.

This business document is categorized under:

Management Consulting Training Customer Analysis

File Type: PowerPoint (ppt)

Tag(s): Customer Analysis Customer Segmentation

Number of Slides: 27 (includes cover, transition slides)

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Upload date (first version): Sep 29, 2015

This document is available as part of the following discounted bundle(s):

Consulting Training - Customer Analysis

$59.00

This bundle contains 4 additional documents.

View Full Details

Introduction to Customer Analysis

13-slide PowerPoint deck

$20.00

This is a FlevyPro [?] document.
Subscribe and save with FlevyPro!

Strategic Branding

25-slide PowerPoint deck

$20.00

This is a FlevyPro [?] document.
Subscribe and save with FlevyPro!

Creating Value Propositions

14-slide PowerPoint deck

$20.00

This is a FlevyPro [?] document.
Subscribe and save with FlevyPro!

CRM and the Customer Experience

25-slide PowerPoint deck

$20.00

This is a FlevyPro [?] document.
Subscribe and save with FlevyPro!

CUSTOMER TESTIMONIALS

"One of the great discoveries that I have made for my business is the Flevy library of training materials.

As a Lean Transformation Expert, I am always making presentations to clients on a variety of topics: Training, Transformation, Total Productive Maintenance, Culture, Coaching, Tools, Leadership Behavior, etc. Flevy usually has just what I need to make my point.

It is well worth the money to purchase these presentations. Sure, I have the knowledge and information to make my point. It is another thing to create a presentation that captures what I want to say. Flevy has saved me countless hours of preparation time that is much better spent with implementation that will actually save money for my clients."

– Ed Kemmerling, Senior Lean Transformation Expert at PMG

"FlevyPro provides business frameworks from many of the global giants in management consulting that allow you to provide best in class solutions for your clients."

– David Harris, Managing Director at Futures Strategy

"[Flevy] produces some great work that has been/continues to be of immense help not only to myself, but as I seek to provide professional services to my clients, it give me a large "tool box" of resources that are critical to provide them with the quality of service and outcomes they are expecting."

– Royston Knowles, Executive with 50+ Years of Board Level Experience

"Flevy is now a part of my business routine. I visit Flevy at least 3 times each month.

Flevy has become my preferred learning source, because what it provides is practical, current, and useful in this era where the business world is being rewritten.

In today's environment where there are so many challenges and there is the need to make the right decisions in a short time, with so much scattered information, we are fortunate to have Flevy. Flevy investigates, selects, and puts at our disposal the best of the best to help us be successful in our work."

– Omar Hernán Montes Parra, CEO at Quantum SFE

"I have used FlevyPro for several business applications. It is a great complement to working with expensive consultants. The quality and effectiveness of the tools are of the highest standards."

– Moritz Bernhoerster, Global Sourcing Director at Fortune 500

"FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The quality of the decks available allows me to punch way above my weight – it's like having the resources of a Big 4 consultancy at your fingertips at a microscopic fraction of the overhead."

– Roderick Cameron, Founding Partner at SGFE Ltd

"If you are looking for great resources to save time with your business presentations, Flevy is truly a value-added resource. Flevy has done all the work for you and we will continue to utilize Flevy as a source to extract up-to-date information and data for our virtual and onsite presentations!"

– Debbi Saffo, President at The NiKhar Group

"As an Independent Management Consultant, I find Flevy to add great value as a source of best practices, templates and information on new trends. Flevy has matured and the quality and quantity of the library is excellent. Lastly the price charged is reasonable, creating a win-win value for the customer, Flevy and the various authors. This is truly a service that benefits the consulting industry and associated clients. Thanks for providing this service. "

– Jim Schoen, Principal at FRC Group

"Flevy is our 'go to' resource for management material, at an affordable cost. The Flevy library is comprehensive and the content deep, and typically provides a great foundation for us to further develop and tailor our own service offer."

– Chris McCann, Founder at Resilient.World

"As a small business owner, the resource material available from FlevyPro has proven to be invaluable. The ability to search for material on demand based our project events and client requirements was great for me and proved very beneficial to my clients. Importantly, being able to easily edit and tailor the material for specific purposes helped us to make presentations, knowledge sharing, and toolkit development, which formed part of the overall program collateral. While FlevyPro contains resource material that any consultancy, project or delivery firm must have, it is an essential part of a small firm or independent consultant's toolbox."

– Michael Duff, Managing Director at Change Strategy (UK)

SELECT CUSTOMERS

Since 2012, we have provided best practices to over 5,000 businesses and organizations of all sizes across the world—in over 130 countries. Below is just a very small sample of our customer base.

Did you know?

The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

CUSTOMERS ALSO BOUGHT THESE DOCUMENTS

Market Segmentation and Analysis Tool Excel workbook $49.95 Author: Demand Metric Marketing Plan Development Customer Segmentation	Customer Segmentation 47-slide PowerPoint deck $49.99 Author: Documents & Files Customer Segmentation	Market and Customer Segmentation 18-slide PowerPoint deck This is a FlevyPro [?] document. Subscribe and save with FlevyPro! Customer Segmentation	Strategic Marketing & Sales Plan Template 71-page Word document $69.00 Author: Haines Centre Marketing Plan Development
Strategic Marketing and Sales Planning 160-slide PowerPoint deck $99.90 Author: Haines Centre Marketing Plan Development	Marketing Plan Development Framework 63-slide PowerPoint deck $39.00 Author: PPT Lab Marketing Plan Development	Organic Growth Framework (OGF) 98-slide PowerPoint deck $69.00 Author: LearnPPT Growth Strategy Strategy Development Marketing Plan Development	Strategic Marketing Plan Template 35-page Word document $49.99 Author: Documents & Files Marketing Plan Development Channel Strategy Example
Marketing Campaign Budget ROI Excel workbook $45.00 Author: Safwan Khan Marketing Plan Development ROI Marketing Budget	Marketing Audit - 360 Performance Assessment Excel workbook $25.00 Author: Visual Time Value Marketing Plan Development	Marketing Channel Ranking Tool Excel workbook $49.95 Author: Demand Metric Marketing Plan Development	Trade Promotions Management Framework 36-slide PowerPoint deck and supporting Excel workbook $129.00 Author: Inyakwara Marketing Plan Development