Structured Approach to Market Sizing Steps PPT

This PPT slide, part of the 22-slide Building a Market Model and Market Sizing PowerPoint presentation, outlines a structured approach to market sizing, delineating 5 essential steps. Each step is crucial for developing a comprehensive market model.

Step 0 emphasizes the importance of understanding the issue at hand. This foundational stage sets the context for the entire market sizing process. Clarity in what needs to be addressed is vital for effective analysis.

Step 1 involves gathering available sources. This step encourages the collection of data from various resources, ensuring that the analysis is grounded in reliable information. The quality of the sources directly impacts the accuracy of the market model.

Step 2 focuses on deciding the relevant details. Here, the objective is to filter through the gathered information and identify what is pertinent to the specific market sizing exercise. This step is about honing in on the most impactful data points that will inform the model.

Step 3 is about building the framework and structuring the model. This is where the theoretical groundwork is laid out, creating a blueprint that will guide the analysis. A well-structured model is essential for deriving meaningful insights.

Step 4 involves completing the model. This step is about finalizing the analysis and ensuring that all components are integrated effectively.

Finally, Step 5 is about checking the integrity of the model. This critical review ensures that the model is robust and that the findings are credible.

Overall, this slide serves as a roadmap for executives looking to navigate the complexities of market sizing, highlighting the systematic approach needed for accurate and actionable insights.

This slide is part of the Building a Market Model and Market Sizing PowerPoint presentation.

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