This presentation is created by former McKinsey, BCG, Deloitte, EY, and Capgemini consultants. Strategy Chessboard is a powerful A.T. Kearney Strategic Planning framework used for selecting the optimal strategic approach.
This product (Strategy Chessboard) is a 62-slide PPT PowerPoint presentation slide deck (PPT), which you can download immediately upon purchase.
The Strategy Chessboard is a holistic Strategy Development framework developed by A.T. Kearney. It first presents a 2X2 of 4 Umbrella Strategies:
1. Position and Conquer (e.g. Porter's Five Forces, Profit Patterns, Art of War)
2. Redefine the Industry (e.g. Consolidation Curve, Value Chain Analysis, Game Theory)
3. Reinvent the Industry (e.g. Blue Ocean Strategy, Competing for the Future, Product Lifecycle Analysis)
4. Maintain Foresight and Flexibility (e.g. Scenario Analysis, Dynamic Strategies, Real Options Theory)
Each Umbrella Strategy is each further divided into 4 more Strategic Approaches. The composite of 16 Strategic Approaches and 4 Umbrella Strategies forms the "chessboard." The Strategy Chessboard is useful in navigating through the plethora of strategic thinking philosophies and frameworks, to determine the optimal choice for your organization's particular situation. You can compare this framework to the Strategy Framework Canvas (we also have a presentation on this available on Flevy), which is also a holistic framework that distills the strategic thinking among innumerable strategy models introduced over the years.
This presentation explains the theory behind the Strategy Chessboard, as well as detailed explanations of each of the Umbrella Strategies and Strategic Approaches. It also details a 3-phase, 9-step approach to Strategy Development by utilizing the Strategy Chessboard.
Additional topics covered include Strategic Playing Field, Industry Predictability, Evolutionary vs. Revolutionary Environments, Strategy Obstacles, Case Examples, among others.
This deck also includes a set of slide templates for you to use in your own business presentations.
The Strategy Chessboard challenges conventional strategy assumptions, emphasizing the unpredictability of industries and the necessity for companies to adapt dynamically. By leveraging strategic analysis and scenario planning, this framework aids in redefining industry boundaries and enhancing competitive positioning. The deck includes comprehensive case studies of industry leaders, showcasing diverse strategic applications. This resource is essential for executives aiming to navigate complex market landscapes and drive sustainable growth.
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
This PPT slide presents the A.T. Kearney Strategy Chessboard, a strategic framework that organizes various approaches into 4 main umbrella strategies and sixteen specific strategic options. The structure is divided into a grid format, where the vertical axis represents the company's desire, need, and ability to shape the industry, while the horizontal axis indicates the level of analytical predictability regarding industry trends over a relevant time horizon.
The 4 umbrella strategies include Portfolio Strategy, which emphasizes the importance of pursuing global industry endgame consolidation and reconfiguring industry value chains. Each strategy is accompanied by specific options, such as creating "Blue Ocean" opportunities or deploying real options-based strategies, which suggest different paths for strategic growth and innovation.
The slide also highlights the need for companies to adapt within the industry by identifying and adapting to profit patterns and preparing for multiple scenarios. This adaptability is crucial in today’s fast-paced business environment, where traditional strategies may not suffice. The note at the bottom indicates that while the boxes suggest distinct strategies, they are not mutually exclusive, allowing for a more flexible approach to strategy formulation.
Overall, this slide serves as a comprehensive guide for executives looking to navigate complex strategic decisions. It emphasizes the interplay between shaping industry dynamics and the analytical predictability of various strategies, providing a clear visual representation of how companies can align their strategic options with their overarching goals. Understanding this framework can aid in making informed decisions that drive long-term success.
This PPT slide presents a structured approach to evaluating a company's foundational characteristics and the predictability of its industry using a point-scale model. This model is designed to assess 2 primary dimensions: Company DNA and Industry Predictability. Each dimension is broken down into specific criteria, allowing for a comprehensive scoring system.
For Company DNA, the assessment is divided into 2 main categories: Desire and Ability. Desire encompasses long-term motives, risk tolerance, and the capacity to identify opportunities that challenge the status quo. It has a maximum score of 35 points. Ability, which can score up to 45 points, includes factors such as market influence, financial strength, and the imagination to innovate. The total score for Company DNA can reach 100 points, reflecting a holistic view of the company's internal capabilities.
On the other hand, Industry Predictability is segmented into several areas: Environment, Competition, Demand, Suppliers, and Technology and Offerings. Each area has a designated maximum point value, with Competition being the most heavily weighted at 25 points. This section evaluates external factors that could impact the company's strategic positioning, including macroeconomic conditions and competitor behaviors.
The slide also visually represents how these scores can be plotted on a grid, indicating the company's ability to shape the industry versus adapt within it, based on analytical predictability. This framework not only aids in understanding the current state of the company and its market, but also serves as a tool for strategic planning and decision-making. The insights derived from this model can guide executives in identifying growth opportunities and addressing potential threats effectively.
This PPT slide presents a hypothetical utility company and illustrates how its various business units can be categorized within the Strategy Chessboard framework. This framework is crucial for understanding the distinct strategic needs of different units, particularly in complex industries. The slide is divided into 2 main sections: "Shape the industry" and "Adapt 'within' the industry," which reflect the dual focus on external and internal strategic considerations.
The left side emphasizes the importance of shaping the industry through strategic initiatives like "Wholesale and trading" and "Change industry conduct." These strategies suggest a proactive approach to influencing market dynamics and adapting to evolving conditions. The mention of specific authors and frameworks indicates a reliance on established strategic theories, which adds credibility to the proposed strategies.
On the right side, the focus shifts to adapting strategies within the industry. This includes areas such as "Domestic transportation" and "Pursue dynamic strategies," highlighting the need for flexibility in response to varying levels of analytical predictability. The categorization of business units based on their operational context—ranging from high to low analytical predictability—provides a clear visual representation of how different strategies may be required depending on the market environment.
The overall message is that a one-size-fits-all approach does not suffice for large organizations with diverse business units. Each unit may require tailored strategies based on its specific circumstances and the broader industry context. This nuanced understanding is essential for executives looking to optimize their strategic planning processes.
This PPT slide outlines a strategic framework titled "Redefine the Industry," which focuses on how organizations can reshape their industry to create mutual benefits. It emphasizes the importance of strategic and scenario analysis in identifying pathways for industry transformation. The overview suggests that the goal is to act as an "industry architect," guiding the sector's structure and performance towards favorable outcomes.
The slide presents 4 primary strategic options:
1. Pursue Global Industry Endgame Consolidation: This strategy aims to gain market share through mergers and acquisitions, starting on a regional level before expanding globally. The implication is that when one industry leader consolidates, it often prompts competitors to follow suit, leading to a ripple effect in the market.
2. Converge or Slice the Industry: This option involves exploring convergence opportunities or segmenting the industry into distinct verticals. The idea is to improve competitive positioning by strategically slicing the industry, which can trigger similar actions from other players.
3. Change Industry Conduct: This strategy focuses on altering how business is conducted within the industry. By employing Game Theory, companies can influence all stakeholders involved—players, value, rules, and tactics—to create a more beneficial environment for all parties.
4. Reconfigure Industry Value Chains: This approach involves redefining what is core and non-core to the organization. It opens the door for new entrants and encourages collaboration among competitors, fostering innovative competitive strategies.
Overall, the slide presents a comprehensive view of how strategic actions can reshape the industry landscape, encouraging organizations to consider these options for future growth and positioning.
This PPT slide presents a strategic framework aimed at navigating an unpredictable industry through the launch of significant initiatives alongside smaller, focused efforts. It highlights insights from prominent business theorists Gary Hamel and C.K. Prahalad, who argue that organizations must actively compete for future relevance by addressing 3 key areas.
First, the competition for intellectual leadership is emphasized. This involves envisioning the benefits that customers will seek in the future, thus requiring firms to innovate and anticipate market needs. Second, the management of migration paths is crucial. This aspect pertains to establishing industry standards that will guide the evolution of the market, ensuring that a company remains at the forefront of industry developments. Third, the competition for market share is discussed. Here, the focus shifts to how companies can position themselves based on value, cost, and service, which are critical in maintaining a strong market presence.
The slide also references Thomas Kratzer's concept of Preferred Futures, suggesting that organizations should proactively shape uncertain markets by steering their development towards a desired future state. This involves conducting scenario analyses to identify and pursue an attractive industry future.
Overall, the content encourages executives to think strategically about how to position their organizations in a rapidly changing environment. By launching bold initiatives while also focusing on smaller, targeted actions, companies can better navigate uncertainty and drive future growth. This framework serves as a guide for leaders looking to refine their strategic approach in a complex market landscape.
This PPT slide presents a framework for understanding 4 strategic options available under the concept of "Umbrella Strategies." Each option is positioned within a quadrant that reflects the company's desire and ability to shape the industry versus adapting within it. The vertical axis indicates the company's inclination to influence the industry, while the horizontal axis measures the predictability of the industry over a relevant time horizon.
The 4 strategies outlined are "Redefine the Industry," "Reinvent the Industry," "Position and Conquer," and "Maintain Foresight and Flexibility." Each strategy requires different levels of analytical predictability. For instance, "Redefine the Industry" and "Reinvent the Industry" are positioned in the upper quadrants, suggesting they are suited for scenarios where companies can actively shape the industry landscape. These strategies involve conducting detailed analyses to identify opportunities for innovation and transformation.
On the other hand, "Position and Conquer" and "Maintain Foresight and Flexibility" are located in the lower quadrants, indicating a focus on adapting to existing industry conditions. These strategies emphasize understanding the current market position and maintaining agility in response to changing circumstances.
The slide also hints at the necessity for organizations to possess the right capabilities to effectively implement these strategies. It suggests that not all companies have the requisite desire, culture, or resources to influence their industry's trajectory. This insight is crucial for decision-makers considering which strategic path to pursue, as it highlights the importance of aligning organizational capabilities with chosen strategies. Overall, this framework serves as a guide for executives to evaluate their strategic options based on their analytical capabilities and industry dynamics.
This PPT slide presents a modified version of the Strategy Chessboard, emphasizing the need to adapt strategic frameworks to better reflect industry dynamics. It begins by acknowledging that the default diagram serves as a foundational tool for strategy development. However, it highlights the necessity of customizing the quadrant boundaries to align with actual market conditions and trends.
The content is structured around 2 main axes: the company’s desire, need, and ability (DNA) to shape the industry, and the level of analytical predictability within that industry. The left side of the slide focuses on shaping the industry, suggesting strategies such as pursuing global industry consolidation and reconfiguring value chains. These actions aim to influence the broader market environment.
On the right side, the slide discusses adapting strategies within the industry. It suggests various approaches like growing in core areas, deploying battle strategies, and preparing for multiple scenarios. This dual focus on shaping and adapting reflects a comprehensive approach to strategic planning, acknowledging that companies must be proactive in influencing their markets while also being responsive to changes.
The slide concludes with a call to action, urging organizations to redesign the chessboard to fit their unique situations. This statement reinforces the idea that a one-size-fits-all approach is insufficient in today’s complex business landscape. The overall message is clear: effective strategy requires both a deep understanding of industry dynamics and a willingness to modify existing frameworks to meet specific organizational needs.
This PPT slide outlines the Strategy Chessboard Implementation process, structured into 3 distinct phases, each comprising several steps. This framework is designed to guide organizations through a comprehensive strategy development journey.
Phase 1, titled "Assess & Determine Situation," focuses on understanding the organization's foundational elements. The first step involves determining the company's DNA, which likely refers to its core values, mission, and unique capabilities. Next, the organization assesses its industry predictability, evaluating external market conditions and trends. The final step in this phase is to determine the appropriate strategic approach, setting the stage for the subsequent analysis.
Phase 2, "Analyze & Develop Strategy," delves deeper into strategic formulation. It begins with performing a strategic analysis and synthesis, where data is gathered and insights are derived. Following this, the development of strategic options occurs, allowing for various pathways to be considered. The phase concludes with the creation of an enriched industry perspective and options portfolio, which likely provides a broader context for decision-making.
Phase 3, "Recommend & Implement Strategy," is where actionable recommendations are made. This phase includes evaluating the strategic options against the company's DNA, ensuring alignment with the organization's core identity. Finalizing strategy recommendations is the next step, leading to the establishment of a governance model to oversee implementation.
This structured approach emphasizes clarity and thoroughness in strategy development, making it a valuable resource for organizations aiming to navigate complex environments effectively. The clear delineation of phases and steps aids in ensuring that all critical aspects are addressed systematically.
This PPT slide presents a framework for reconfiguring the industry value chain, emphasizing the importance of distinguishing between core and non-core activities within an organization. It references Value Chain Analysis, a concept originally developed by Michael Porter, which systematically organizes and evaluates the activities that contribute to a company's value creation.
The slide highlights that many industries are experiencing a shift towards "horizontalization." This trend is driven by advancements in IT, globalization, and deregulation. Organizations are increasingly focusing on their core competencies while outsourcing non-core functions to suppliers and partners. This strategic pivot not only allows for the entry of third parties into the market, but also fosters new collaborative opportunities with both competitors and customers.
Additionally, the slide introduces the concept of Value Networks, which differ from traditional value chains by mapping out interrelationships among activities without adhering to a strict sequential order. This approach can provide a more nuanced understanding of how various components of the business interact and contribute to overall performance.
The slide concludes by mentioning common strategies derived from Value Chain analysis, such as forward or backward integration and outsourcing. These strategies can be pivotal for organizations looking to enhance efficiency and adaptability in a rapidly changing market environment. Overall, the content encourages executives to rethink their operational frameworks and consider innovative approaches to value creation.
This PPT slide titled "Strategy Chessboard – Examples" presents a visual representation of various industry leaders and their strategic positioning based on 2 key dimensions: analytical predictability and the ability to shape or adapt within their respective industries. The layout is structured as a chessboard, where companies are categorized according to their strategic approaches and the predictability of their industry environments.
On the vertical axis, the slide differentiates between companies that aim to shape the industry versus those that adapt within it. This distinction highlights the varying levels of ambition and strategic intent among the companies listed. For instance, Arcelor Mittal is positioned in the "M&A rollup" category, indicating a proactive approach to shaping the industry through mergers and acquisitions. In contrast, companies like IKEA and Wal-Mart focus on innovation and discounting strategies, respectively, which suggest a more adaptive stance within their markets.
The horizontal axis measures industry predictability, ranging from high to low. Companies like Ryanair and Apple are placed in areas that reflect their strong analytical capabilities and strategic foresight. Ryanair's low-cost travel model and Apple's diverse product ecosystem showcase their ability to navigate and thrive in predictable environments. Conversely, firms like ZARA and Google are noted for their dynamic strategies, indicating a more flexible approach in less predictable contexts.
The slide effectively illustrates how different strategic options can lead to varied outcomes, emphasizing the importance of aligning a company's DNA with its strategic choices. This framework serves as a valuable tool for executives seeking to understand how industry leaders navigate their unique challenges and opportunities.
This presentation is created by former McKinsey, BCG, Deloitte, EY, and Capgemini consultants. Strategy Chessboard is a powerful A.T. Kearney Strategic Planning framework used for selecting the optimal strategic approach.
We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.
We have served 100s of clients that range from Fortune 500 companies to tech startups to
... [read more] $1B+ private companies.
Utilize our consulting frameworks to apply structured thinking & analysis to address your business challenges, uncover strategic insights, and implement workable solutions. Our PowerPoint presentations follow traditional consulting slide design formats, starting with a clear slide headline. Easily customize and repurpose our slides for your own business presentations.
Beyond business frameworks & methodologies, we also offer PowerPoint templates and other business templates. Our templates are professionally designed and have been used in thousands of deliverables & work products across hundreds of clients.
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
Read Customer Testimonials
"Flevy.com has proven to be an invaluable resource library to our Independent Management Consultancy, supporting and enabling us to better serve our enterprise clients.
The value derived from our [FlevyPro] subscription in terms of the business it has helped to gain far exceeds the investment made, making a subscription a no-brainer for any growing consultancy – or in-house strategy team."
– Dean Carlton, Chief Transformation Officer, Global Village Transformations Pty Ltd.
"The wide selection of frameworks is very useful to me as an independent consultant. In fact, it rivals what I had at my disposal at Big 4 Consulting firms in terms of efficacy and organization."
– Julia T., Consulting Firm Owner (Former Manager at Deloitte and Capgemini)
"I have found Flevy to be an amazing resource and library of useful presentations for lean sigma, change management and so many other topics. This has reduced the time I need to spend on preparing for my performance consultation. The library is easily accessible and updates are regularly provided. A wealth of great information."
– Cynthia Howard RN, PhD, Executive Coach at Ei Leadership
"My FlevyPro subscription provides me with the most popular frameworks and decks in demand in today’s market. They not only augment my existing consulting and coaching offerings and delivery, but also keep me abreast of the latest trends, inspire new products and service offerings for my practice, and educate me
in a fraction of the time and money of other solutions. I strongly recommend FlevyPro to any consultant serious about success.
"
– Bill Branson, Founder at Strategic Business Architects
"I have used Flevy services for a number of years and have never, ever been disappointed. As a matter of fact, David and his team continue, time after time, to impress me with their willingness to assist and in the real sense of the word. I have concluded in fact
that it is not at all just a repository of documents/resources but, in the way that David and his team manage the firm, it is like dealing with consultants always ready to assist, advise and direct you to what you really need, and they always get it right.
I am an international hospitality accomplished senior executive who has worked and lived during the past 35 years in 23 countries in 5 continents and I can humbly say that I know what customer service is, trust me.
Aside from the great and professional service that Flevy's team provide, their wide variety of material is of utmost great quality, professionally put together and most current.
Well done Flevy, keep up the great work and I look forward to continue working with you in the future and to recommend you to a variety of colleagues around the world.
"
– Roberto Pelliccia, Senior Executive in International Hospitality
"FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The
quality of the decks available allows me to punch way above my weight – it's like having the resources of a Big 4 consultancy at your fingertips at a microscopic fraction of the overhead.
"
– Roderick Cameron, Founding Partner at SGFE Ltd
"As a consulting firm, we had been creating subject matter training materials for our people and found the excellent materials on Flevy, which saved us 100's of hours of re-creating what already exists on the Flevy materials we purchased."
– Michael Evans, Managing Director at Newport LLC
"As a small business owner, the resource material available from FlevyPro has proven to be invaluable. The ability to search for material on demand based our project events and client requirements was great for me and proved very beneficial to my clients. Importantly, being able to easily edit and tailor
the material for specific purposes helped us to make presentations, knowledge sharing, and toolkit development, which formed part of the overall program collateral. While FlevyPro contains resource material that any consultancy, project or delivery firm must have, it is an essential part of a small firm or independent consultant's toolbox.
"
– Michael Duff, Managing Director at Change Strategy (UK)
Save with Bundles
This document is available as part of the following discounted bundle(s):
Receive our FREE whitepaper on the Top 101 Consulting Frameworks
Download our 200+ page guide summarizing the Top 101 Management Consulting Frameworks. Each framework provides a structured approach to analyzing and solving a common business problem.
Click main image to view in full screen.
