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Enhancing Presentation Language for Greater Impact PPT


This PPT slide, part of the 41-slide How to Deliver Effective Presentations PowerPoint presentation, focuses on enhancing presentation effectiveness by addressing common weak word choices and grammatical constructions that can diminish a presenter's authority. It categorizes these terms into 3 sections: weak phrases, comments on their impact, and suggested alternatives.

In the first section, phrases like “conduct an analysis of” and “take into consideration” are critiqued for their verbosity. The slide advises presenters to use simpler verbs such as “analyze” and “consider.” This shift not only streamlines communication, but also strengthens the message’s clarity.

The second section highlights the phrase “To tell the truth, layoffs are inevitable.” It points out that this wording suggests a lack of transparency. Instead, the slide recommends a more direct approach: “Are layoffs inevitable? Yes.” This change encourages a more straightforward dialogue, fostering trust and engagement with the audience.

Finally, the slide critiques phrases like “This slide/bar/data says…” and “What this slide means is…” It emphasizes that the data should not be personified. Instead, presenters should position themselves as the interpreters of the insights, suggesting a more assertive phrasing: “From our analysis, we concluded that…” This approach not only clarifies the presenter’s role, but also enhances the overall impact of the presentation.

Overall, the slide serves as a practical guide for refining language to improve audience engagement and convey confidence. By adopting these recommendations, presenters can significantly elevate their communication effectiveness.




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