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DOCUMENT DESCRIPTION

The Balanced Scorecard (BSC), developed by Robert Kaplan and David Norton, is a Strategic Performance Management System. It is a semi-standard structured report, supported by proven design methods and automation tools, that can be used by managers to keep track of the execution of activities by the staff within their control and to monitor the consequences arising from these actions.

Whereas conventional Performance Management focus on financial metrics, the BSC is "balanced," in that it takes into consideration non-financial metrics as well. Specifically, the Balanced Scorecard approach takes into account 4 areas of measurement:

1. Financial Measures
2. Customer Relationships
3. Internal Business Processes
4. Learning and Growth

The Balanced Scorecard also relies on 4 key management processes to connect short-term activities to long-term objectives:

1. Translating the Vision
2. Business Planning
3. Communicating and Linking
4. Feedback and Learning

The BSC approach to Strategic Management is a continuous, iterative process.

The slide deck also includes some slide templates for you to use in your own business presentations.

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Source: Strategy Classics: Balanced Scorecard (BSC) PowerPoint document

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File Type: PowerPoint (pptx)

Tag(s): Performance Management Balanced Scorecard Strategic Management Strategy Map

Number of Slides: 30 (includes cover, transition slides)

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