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Marketing Organization 2.0   21-slide PPT PowerPoint presentation (PPT)
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Marketing Organization 2.0 (PowerPoint PPT)

File Type: 21-slide PPT PowerPoint presentation (PPT)

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This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
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DESCRIPTION

This product (Marketing Organization 2.0) is a 21-slide PPT PowerPoint presentation (PPT), which you can download immediately upon purchase.

The Digital Age has fundamentally changed Marketing. There are countless more marketing channels, customer touch points, data sources—all from disparate systems and providers. To deal with these changes, we need a new type of Marketing Organization—Marketing Organization 2.0.

This framework discusses following 3 structural changes needed to evolve our Marketing Organization to 2.0:

1. Centralize the Right Activities
2. Create the Right Organization Structure
3. Redefine Roles and Talent Management

Implementing these structural changes will improve agility within the Marketing Organization.

Additional topics discussed include Marketing Organization Models (Centralized, Distributed, Hybrid), Five Dimensions of Marketing Organizations (Segment-centric, Product-centric, Channel-centric, Geography-centric, Function-centric), new talent pools, new roles and job titles, among other topics.

This deck also includes slide templates for you to use in your own business presentations.

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Source: Best Practices in Agile Marketing, Marketing 2.0 PowerPoint Slides: Marketing Organization 2.0 PowerPoint (PPT) Presentation, LearnPPT Consulting


$25.00
FlevyPro price: FREE (included in subscription)
This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
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OVERVIEW

File Type: PowerPoint ppt (PPT)
Number of Slides: 21 (includes cover and all slides)


ABOUT THE AUTHOR

Author: LearnPPT Consulting
Additional documents from author: 98

We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.

We have served 100s of clients that range from Fortune 500 companies to tech startups to $1B+ private companies. [read more]


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