Marketing Plan Development Framework   63-slide PPT PowerPoint presentation slide deck (PPT)
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Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
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Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
Marketing Plan Development Framework (63-slide PPT PowerPoint presentation slide deck (PPT)) Preview Image
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Marketing Plan Development Framework (PowerPoint PPT Slide Deck)

PowerPoint (PPT) 63 Slides

#1 in Marketing Plan Development $39.00
Designed by a firm of ex-consultants from McKinsey, E&Y, and Bearing Point, this is a comprehensive presentation for conducting market analysis and developing a robust marketing plan.
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MARKETING PLAN DEVELOPMENT PPT DESCRIPTION

This product (Marketing Plan Development Framework) is a 63-slide PPT PowerPoint presentation slide deck (PPT), which you can download immediately upon purchase.

A marketing plan is a comprehensive blueprint, outlining an organization's overall marketing efforts. This PowerPoint presentation is a guide to developing a comprehensive marketing plan.

Marketing Management topics include:
•  Marketing Management Process
•  Market Segmentation
•  Market Analysis
•  Marketing Programs
•  Marketing Campaigns
•  Promotional Methods
•  Budgeting

This presentation includes both instructional slides and PowerPoint diagram templates.

This Marketing Plan Development Framework PPT is designed to provide a robust structure for your marketing strategy. It covers essential elements such as market segmentation, target market identification, and SWOT analysis. With a clear focus on aligning marketing objectives with business goals, this presentation ensures that your marketing efforts are both strategic and effective.

The document delves into the intricacies of market segmentation, offering detailed methods to segment consumer and industrial markets. It emphasizes the importance of understanding customer needs and tailoring your marketing tactics accordingly. The framework also includes comprehensive guidelines on defining market segments, evaluating distribution channels, and identifying key success factors.

This presentation is not just theoretical; it includes practical templates for developing marketing objectives, strategies, and tactics. It guides you through the process of creating a cohesive marketing campaign by integrating various promotional methods. The inclusion of budgeting techniques and implementation keys ensures that your marketing plan is not only strategic, but also executable and results-driven.

Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Marketing Plan Development PowerPoint Slides: Marketing Plan Development Framework PowerPoint (PPT) Presentation Slide Deck, PPT Lab

MARKETING PLAN DEVELOPMENT PPT SLIDES

Framework for Comprehensive Market Analysis Components

Framework for Aligning Marketing Tactics and Programs

Comprehensive Overview of Strategic Marketing Planning

Guidelines for Crafting Targeted Marketing Objectives

Strategic Approaches to Market Segmentation

Essential Steps for Defining Market Segments

Defining Key Objectives for Marketing Success

Distinction Between Marketing Strategy and Tactics

Key Components of an Effective Marketing Budget

Structured Approach to Marketing Budget Development

Strategic Advantages of a Comprehensive Marketing Plan

Strategic Advantages of a Comprehensive Marketing Plan

This PPT slide outlines the critical advantages of having a structured marketing plan for organizations entering a competitive market. On the left side, it lists several key benefits of a marketing plan. It emphasizes that a marketing plan provides a stable foundation for market entry, ensuring that the company is well-prepared to navigate challenges. Organization and coordination of marketing activities are highlighted as essential for effective execution. This coordination fosters company-wide buy-in, which is vital for garnering support across various departments.

The slide also notes that a marketing plan serves as a benchmark for setting clear objectives, strategies, and tactics. This structured approach not only aids in establishing goals, but also acts as a learning tool, allowing the organization to reflect on past experiences. Minimizing surprises is another significant benefit, as a well-defined plan helps to mitigate risks associated with market entry. The final point in this section emphasizes the importance of clarity, ensuring that all stakeholders understand the organization's direction and objectives.

On the right side, the slide details how a marketing plan facilitates the execution of various strategic initiatives. It lists specific outcomes such as increasing sales from existing customers and acquiring new ones. The identification of new marketing opportunities is crucial for growth, as is the addition of strategic partners and new sales channels. Each of these points underscores the plan's role in driving organizational success and achieving broader strategic goals.

This slide serves as a compelling argument for the necessity of a marketing plan, showcasing its multifaceted benefits and its role in guiding organizations through competitive landscapes.

Structured Six-Step Marketing Management Framework


$39.00
Designed by a firm of ex-consultants from McKinsey, E&Y, and Bearing Point, this is a comprehensive presentation for conducting market analysis and developing a robust marketing plan.
Add to Cart
  

ABOUT THE AUTHOR

Author: PPT Lab
Additional documents from author: 24

PPT Lab is a presentation design firm specializing in business frameworks and PowerPoint templates. Our team is comprised of ex-consultants from McKinsey, E&Y, Bearing Point, and boutique consulting firms. We have worked with hundreds of clients globally, ranging from mid-size manufacturing companies to global Fortune 500 conglomerates.

All of our documents are of the ... [read more]

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