An Industry Value Chain is a visual representation of the series of steps an organization in a specific industry takes to deliver a product or service to the market. It captures the main business functions and processes that are involved in delivering the end product or service, illustrating how each step adds value and contributes to a Competitive Advantage. It often encompasses both primary and support activities.
This PowerPoint presentation captures the Creative Industry Value Chain, which includes the following primary and support activities for Creative firms:
Primary Activities
1. Ideation & Concept Development
2. Creative Production
3. Content Editing & Refinement
4. Intellectual Property Management
5. Distribution & Exhibition
6. Audience Engagement & Monetization
7. Performance Analysis & Feedback Integration
Support Activities
1. Talent Development & Management
2. Marketing & Brand Strategy
3. Legal & Rights Management
4. Technology & Digital Infrastructure
5. Funding & Financial Planning
6. Strategic Partnerships & Business Development
7. Administrative & Facility Operations
This PPT presentation dives deeper into each of these activities, highlighting key elements. Each activity of the Creative Value Chain presents monetization opportunities, making strategic orchestration essential to maximize IP lifespan and fan engagement.
The Creative Industry Value Chain converts original ideas into intellectual property assets that fuel economic growth, cultural identity, and global brand equity. End-to-end integration—from concept development to performance feedback—enables faster time-to-market and richer cross-platform storytelling.
This presentation also discusses Creative Industry Value Chain Analysis, highlighting a multitude of key considerations and potential insights to pay attention to. We further discuss the significant impact of other emergent Digital Transformation technologies on the Creative industry.
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Source: Best Practices in Value Chain Analysis PowerPoint Slides: Creative Industry Value Chain PowerPoint (PPTX) Presentation Slide Deck, LearnPPT Consulting
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