Structured Phases of Agile Product Development PPT


This PPT slide, part of the 53-slide Agile Product Development Playbook for Executive Leadership PowerPoint presentation, outlines a structured approach to product development, divided into 4 distinct phases: Concept Sprint, Design Refinement, Minimum Viable Product (MVP) Development, and Support & Scale. Each phase is crucial for ensuring that the final product meets user needs and business objectives.

The first phase, Concept Sprint, lasts 1 to 2 weeks. It emphasizes leveraging existing knowledge and gathering input from end-users and stakeholders. This phase aims to clarify the problem statement, define team roles, and develop preliminary personas, setting a solid foundation for the project.

Next is the Design Refinement phase, which spans 2 to 4 weeks. This stage focuses on establishing the product's fundamental requirements, including user experience, interaction models, and visual design. The output examples highlight the creation of a clickable prototype and the importance of gathering end-user feedback, which is vital for refining the product before moving on.

The MVP Development phase takes 8 to 16 weeks. Here, the goal is to create a working product that includes essential features based on the defined concept. Continuous validation from end-users is crucial during this phase, ensuring that the product aligns with user expectations. The output examples indicate that the MVP should be functional enough to be used by multiple departments, facilitating early adoption.

Finally, the Support & Scale phase is ongoing. It focuses on sustaining validation efforts with end-users and stakeholders, which helps assess the product's future trajectory. The output examples suggest scaling the MVP to additional users and providing training to enhance adoption rates.

This structured approach ensures a comprehensive development process, balancing user input with strategic objectives.




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