Framework for Product Development Decision-Making PPT

This PPT slide, part of the 53-slide Agile Product Development Playbook for Executive Leadership PowerPoint presentation, titled "Assessment of needs" serves as a decision-making framework for organizations evaluating their product development strategies. It begins by prompting users to identify whether they are dealing with a new product or an existing one. This initial question is crucial as it sets the direction for subsequent inquiries and actions.

If the answer is "Yes" to the new product question, the slide directs users to consider whether they have new features that require attention. This indicates a focus on innovation and the necessity to assess the product's core functionalities. If the answer is "No," the slide suggests a different path, emphasizing the need for a deeper examination of existing features and potential improvements.

For those with a new product, the next step is to determine if a complete revamp or a new approach is necessary. This reflects a strategic consideration of whether to innovate from scratch or refine existing concepts. The slide then recommends using a "ConceptSprint" for those inclined to explore new ideas. This method emphasizes rapid iteration and concept development, allowing teams to quickly assess the viability of their ideas.

On the other hand, if the product is established and requires optimization, the slide advises employing user-centered design methods. This approach focuses on enhancing user experience and ensuring that the product meets market demands effectively.

Overall, the slide provides a structured pathway for decision-making in product development, guiding users through critical questions that help clarify their current position and future needs. It emphasizes the importance of understanding whether to innovate or optimize, making it a valuable tool for executives in strategic planning.

This slide is part of the Agile Product Development Playbook for Executive Leadership PowerPoint presentation.

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