This is a partial preview of the document. Login to FlevyPro for the full preview.

If you are logged in, your referral link [?] is automatically included below.

EMBED CODE (Copy and Paste)

DOCUMENT DESCRIPTION

The accelerating pace of Digital technologies will force companies to meet new consumer demands for marketing that’s always relevant. Marketing is progressively shifting towards "on-demand," which means consistent, pertinent, as well as receptive to customer’s demands, grabbing their attention by standing out from the competition, and able to deliver concrete solutions.

This framework begins with a discussion of the 4 Areas of Consumer Demand: Now, Can I, For Me, and Simply.

This framework also discusses an approach to building On-demand Marketing capabilities. To build these capabilities, companies will need coordinated efforts across the board to shine at 3 levels:

1. Create Interactions across the Consumer Decision Journey
2. Make Data and Discovery a Continuous Cycle
3. Deliver New Skills and Processes

Additional topics discussed include Consumer Decision Journey, the 3 Data Lenses, Customer Experience, among other topics.

The slide deck also includes some slide templates for you to use in your own business presentations.

Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Building On-demand Marketing Capabilities PowerPoint document

ABOUT FLEVYPRO

FlevyPro is a subscription service for on-demand business frameworks and analysis tools. FlevyPro subscribers receive access to an exclusive library of curated business documents—business framework primers, presentation templates, Lean Six Sigma tools, and more—among other exclusive benefits. Click here to learn more about FlevyPro and its benefits.

[ What is FlevyPro? ]

This is a FlevyPro document.

Top Flevy Author [?]

Building On-demand Marketing Capabilities

Sold by LearnPPT (this author has 80 documents)

$20.00

ALL FEES INCLUDED

Add to Cart

Did you know? For $9.00 more, you can download this document PLUS 4 more FlevyPro documents. That's only $5.80 per document. Click here for details.

This business document is categorized under:
Business Framework Primers

File Type: PowerPoint (ppt)

Tag(s): Customer Decision Journey, Marketing

Number of Slides: 25

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Upload date (first version): Sep 10, 2018

FLEVYPRO LIBRARY

Are you a consultant?
FlevyPro is our subscription service for consulting frameworks and business templates.

It is a must-have for any independent consultant or boutique firm. We arm them with the same—if not greater—access to a library of consulting frameworks that global consulting firms have at their disposal. Learn more about our value proposition to consultants here.

RELATED DOCUMENTS FROM THE FLEVYPRO LIBRARY

	Six Building Blocks of Digital Transformation Tag(s): Customer Experience, Digital Strategy, Big Data, Robotic Process Automation, Digital Transformation		Six Building Blocks of a Customer-Centric Organization Tag(s): Customer Decision Journey, Customer-centric Organization, Customer Lifecycle, Operating Model
	Customer Experience Tag(s): Customer Decision Journey, Digital Transformation, Customer Experience		Design-driven Culture Tag(s): Service Design, Corporate Culture, Customer Experience, Customer Decision Journey
	Customer Decision Journey and Social Media Strategy Tag(s): Social Media, Customer Experience, Customer Journey, Digital Transformation, Customer Decision Journey		Mobile Customer Journey and Experience Design Tag(s): Digital Transformation, Customer Journey, Customer Decision Journey, Customer Experience, Mobile Strategy
	Consumer Decision Journey Tag(s): Customer Decision Journey, Customer Experience		Best Practices in Strategic Planning Tag(s): Strategy Development, Strategic Dialogue, Strategic Planning, Strategy Execution
	Strategy Map Tag(s): Balanced Scorecard, Strategy Map		Digital Transformation Strategy (Primer) Tag(s): Digital Strategy, Digital Transformation
	Business Model Canvas Tag(s): Business Model, Value Proposition, Business Model Canvas		Closing the Strategy-to-Performance Gap Tag(s): Corporate Culture, Strategy Development, Strategy Execution, Strategic Planning, Strategy-to-Performance Gap

SELECT CUSTOMERS

Flevy has provided quality business documents to businesses and organizations of all sizes across the world—in over 60 countries. Below is just a very small sample of our customer base.

VIEW BY

Are you a business professional?
Join Flevy and sell your business documents.

Just as the mobile apps market has helped software developers earn sustainable, passive income, we hope Flevy will do the same for business professionals, like yourself. There's no reason to let your IP collect dust when it can be making you perpetual income.

RECOMMENDED DOCUMENTS FROM THE FLEVY MARKETPLACE

	Digital Transformation Strategy Listed under: Information Technology Strategy, Marketing, & Sales View more from: LearnPPT Top Flevy Author [?] 118-slide PowerPoint deck. Digital Transformation is being embraced by companies across most industries, as the role of technology shifts from being a business enabler to a business driver. Transformation is driven by 6 Technology Trends: - Social Media - [read more]	$89.00 Add to Cart View Details
	Complete Guide to Customer-centric Design (CCD) Listed under: Organization, Change, & HR Strategy, Marketing, & Sales View more from: LearnPPT Top Flevy Author [?] 103-slide PowerPoint deck. In the Digital Age, the number of ways to reach and service our customers is proliferating. Likewise, customers' expectations are increasing and customers become more demanding. They now expect seamless, 24/7, omnichannel Customer [read more]	$69.00 Add to Cart View Details
	Digital Marketing Planning Framework: An Executive Guide Listed under: Strategy, Marketing, & Sales View more from: Youssef AIT AKKI 78-page PDF document and supporting PowerPoint deck. This is a Smart Insights template on taking steps to improve your digital strategy! Very useful when creating or refining your plans to make more better use of the fantastic opportunities available from digital marketing. It's a sample [read more]	$99.00 Add to Cart View Details
	Digital Marketing Plan 2019 Listed under: Corporate Communications Strategy, Marketing, & Sales View more from: Safwan Khan 34-slide PowerPoint deck. Introducing a new and improved digital marketing template plan for 2019. This is your template to update and use as a digital strategy for ongoing business activity rather than a one-off campaign. It's useful for presenting to the Board, [read more]	$35.00 Add to Cart View Details
	Customer Experience Strategy - Template and Guide Listed under: Operations Strategy, Marketing, & Sales View more from: CustCore Consulting 56-slide PowerPoint deck. Customer Experience is fast becoming the key business battleground in many markets. In order to be successful it is critical that all business create a Customer Experience Strategy, an all encompassing view of how they will deliver [read more]	$65.00 Add to Cart View Details
	Social Media Marketing Guide Listed under: Operations Strategy, Marketing, & Sales View more from: Safwan Khan 86-page PDF document. You know that social media marketing is important, but do you know what it takes to make a campaign measurably successful? This Guide to Social Media Marketing will show you, in great detail, exactly what it takes to build a social [read more]	$45.00 Add to Cart View Details
	Digital Transformation: Blockchain Technology Listed under: Information Technology Operations View more from: LearnPPT Top Flevy Author [?] 87-slide PowerPoint deck. Blockchain Technology is an emerging database technology that has gained widespread appeal across many industries, mostly driven by the rise of cryptocurrencies--most notably Bitcoin. It provides numerous process benefits, including [read more]	$59.00 Add to Cart View Details
	Design Thinking Listed under: Operations Strategy, Marketing, & Sales View more from: Operational Excellence Consulting Top Flevy Author [?] 240-slide PowerPoint deck. In today's increasing complexity of digital technology and modern business, customers are increasingly choosing products and services based on the quality of the experiences they have with them. To help meet these challenges, an approach [read more]	$69.00 Add to Cart View Details
	A Comprehensive Guide to Digital Transformation Listed under: Organization, Change, & HR View more from: The Highway of Change Top Flevy Author [?] 111-slide PowerPoint deck. This 110+ slide deck is not intended to provide you with the "be all and end all" about Digital Transformation. It has been created from an amount of research into the subject to provide you with the latest thinking from numerous "key [read more]	$35.00 Add to Cart View Details
	Customer Journey Mapping - Guide & Templates Listed under: Operations Strategy, Marketing, & Sales View more from: CustCore Consulting 45-slide PowerPoint deck and supporting PowerPoint deck. This Guide will take you through step-by-step detailed instructions to help you create a Customer Journey Map - a visual representation of the experience that customer's have with your organisation, product or service. The step-by-step [read more]	$59.00 Add to Cart View Details

What project are you working on?

Bain Frameworks? Bain Presentations? Total Quality Management? Or something else.

Have a look at our holistic Business Toolkits. We have over 250+ toolkits covering a wide range of business topics.

Keyphrase:
Search in...	Document Title Document Description
Filter by author:
Filetype:	PowerPoint Excel Word PDF
Library:	Marketplace FlevyPro [?]

	You are not logged in. Login here.
	About FlevyPro Pricing & Features Document Library Offers Login

Building On-demand Marketing Capabilities

Receive our Free Primer on Strategy Development & Execution

Get Our FREE Product.