Please register (it's free!) or login to view the remaining preview.

If you are logged in, your referral link [?] is automatically included below.

EMBED CODE (Copy and Paste)

DOCUMENT DESCRIPTION

The accelerating pace of Digital technologies will force companies to meet new consumer demandsÂ for marketing thatâ€™s always relevant. Marketing is progressively shifting towards "on-demand," which means consistent, pertinent, as well as receptive to customerâ€™s demands, grabbing their attention by standing out from the competition, and able to deliver concrete solutions.

This framework begins with a discussion of the 4 Areas of Consumer Demand: Now, Can I, For Me, and Simply.

This framework also discusses an approach to building On-demand Marketing capabilities. ToÂ build these capabilities, companies will need coordinated efforts across the board to shine atÂ 3Â levels:

1. Create Interactions across the Consumer Decision Journey
2. Make Data and Discovery a Continuous Cycle
3. Deliver New Skills and Processes

Additional topics discussed include Consumer Decision Journey, the 3 Data Lenses, Customer Experience, among other topics.

The slide deck also includes some slide templates for you to use in your own business presentations.

Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Building On-demand Marketing Capabilities PowerPoint document

ABOUT FLEVYPRO

FlevyPro is a subscription service for on-demand business frameworks and analysis tools. FlevyPro subscribers receive access to an exclusive library of curated business documents—business framework primers, presentation templates, Lean Six Sigma tools, and more—among other exclusive benefits. Click here to learn more about FlevyPro and its benefits.

[ What is FlevyPro? ]

This is a FlevyPro document.

Top Flevy Author [?]

Building On-demand Marketing Capabilities

Sold by LearnPPT (this author has 82 documents)

$20.00

ALL FEES INCLUDED

Add to Cart

Did you know? For $9.00 more, you can download this document PLUS 2 more FlevyPro documents. That's less than $10 per document. Click here for details.

This business document is categorized under:

Business Framework Primers

File Type: PowerPoint (ppt)

Tag(s): Customer Decision Journey Marketing

Number of Slides: 25 (includes cover, transition slides)

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Upload date (first version): Sep 10, 2018

CUSTOMER TESTIMONIALS

"I have used Flevy services for a number of years and have never, ever been disappointed. As a matter of fact, David and his team continue, time after time, to impress me with their willingness to assist and in the real sense of the word. I have concluded in fact that it is not at all just a repository of documents/resources but, in the way that David and his team manage the firm, it is like dealing with consultants always ready to assist, advise and direct you to what you really need, and they always get it right.

I am an international hospitality accomplished senior executive who has worked and lived during the past 35 years in 23 countries in 5 continents and I can humbly say that I know what customer service is, trust me.

Aside from the great and professional service that Flevy's team provide, their wide variety of material is of utmost great quality, professionally put together and most current.

Well done Flevy, keep up the great work and I look forward to continue working with you in the future and to recommend you to a variety of colleagues around the world."

– Roberto Pelliccia, Senior Executive in International Hospitality

"[Flevy] produces some great work that has been/continues to be of immense help not only to myself, but as I seek to provide professional services to my clients, it give me a large "tool box" of resources that are critical to provide them with the quality of service and outcomes they are expecting."

– Royston Knowles, Executive with 50+ Years of Board Level Experience

"FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The quality of the decks available allows me to punch way above my weight – it's like having the resources of a Big 4 consultancy at your fingertips at a microscopic fraction of the overhead."

– Roderick Cameron, Founding Partner at SGFE Ltd

"One of the great discoveries that I have made for my business is the Flevy library of training materials.

As a Lean Transformation Expert, I am always making presentations to clients on a variety of topics: Training, Transformation, Total Productive Maintenance, Culture, Coaching, Tools, Leadership Behavior, etc. Flevy usually has just what I need to make my point.

It is well worth the money to purchase these presentations. Sure, I have the knowledge and information to make my point. It is another thing to create a presentation that captures what I want to say. Flevy has saved me countless hours of preparation time that is much better spent with implementation that will actually save money for my clients."

– Ed Kemmerling, Senior Lean Transformation Expert at PMG

"Flevy is now a part of my business routine. I visit Flevy at least 3 times each month.

Flevy has become my preferred learning source, because what it provides is practical, current, and useful in this era where the business world is being rewritten.

In today's environment where there are so many challenges and there is the need to make the right decisions in a short time, with so much scattered information, we are fortunate to have Flevy. Flevy investigates, selects, and puts at our disposal the best of the best to help us be successful in our work."

– Omar Hernán Montes Parra, CEO at Quantum SFE

"The wide selection of frameworks is very useful to me as an independent consultant. In fact, it rivals what I had at my disposal at Big 4 Consulting firms in terms of efficacy and organization."

– Julia T., Consulting Firm Owner (Former Manager at Deloitte and Capgemini)

"As a consultant requiring up to date and professional material that will be of value and use to my clients, I find Flevy a very reliable resource.

The variety and quality of material available through Flevy offers a very useful and commanding source for information. Using Flevy saves me time, enhances my expertise and ends up being a good decision."

– Dennis Gershowitz, Principal at DG Associates

"I have used FlevyPro for several business applications. It is a great complement to working with expensive consultants. The quality and effectiveness of the tools are of the highest standards."

– Moritz Bernhoerster, Global Sourcing Director at Fortune 500

"As an Independent Management Consultant, I find Flevy to add great value as a source of best practices, templates and information on new trends. Flevy has matured and the quality and quantity of the library is excellent. Lastly the price charged is reasonable, creating a win-win value for the customer, Flevy and the various authors. This is truly a service that benefits the consulting industry and associated clients. Thanks for providing this service. "

– Jim Schoen, Principal at FRC Group

"As a consulting firm, we had been creating subject matter training materials for our people and found the excellent materials on Flevy, which saved us 100's of hours of re-creating what already exists on the Flevy materials we purchased."

– Michael Evans, Managing Director at Newport LLC

SELECT CUSTOMERS

Since 2012, we have provided best practices to over 5,000 businesses and organizations of all sizes across the world—in over 130 countries. Below is just a very small sample of our customer base.

Did you know?

The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

CUSTOMERS ALSO BOUGHT THESE DOCUMENTS

Business Case Development Framework 32-slide PowerPoint deck and supporting Excel workbook $49.00 Author: LearnPPT Business Case Development Financial Modeling	Growth Strategy 41-slide PowerPoint deck $49.00 Author: LearnPPT Growth Strategy Porter's Five Forces	Soft Side of Change Management 20-slide PowerPoint deck $29.00 Author: LearnPPT Change Management Soft Skills	Consolidation-Endgame Curve Framework 29-slide PowerPoint deck $39.00 Author: LearnPPT Growth Strategy Maturity Model Small Business
Complete Business Frameworks Reference Guide 407-slide PowerPoint deck $199.00 Author: LearnPPT Consulting Frameworks Strategy Frameworks Consulting Training	Digital Transformation Strategy 118-slide PowerPoint deck $89.00 Author: LearnPPT Digital Transformation Customer Experience Business Transformation	Five Stages of Business Growth 25-slide PowerPoint deck $49.00 Author: LearnPPT Growth Strategy Maturity Model Entrepreneurship	Pricing Strategy 38-slide PowerPoint deck and supporting Excel workbook $49.00 Author: LearnPPT Product Launch Strategy Pricing Strategy Product Strategy
IT Strategy 30-slide PowerPoint deck $39.00 Author: LearnPPT Information Technology	Digital Transformation: Blockchain Technology 87-slide PowerPoint deck $59.00 Author: LearnPPT Digital Transformation Blockchain Bitcoin	Scenario Planning 23-slide PowerPoint deck $39.00 Author: LearnPPT Strategic Planning Scenario Planning	Strategy Development Methodology 35-slide PowerPoint deck $49.00 Author: LearnPPT Strategy Development Henry Mintzberg