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HIGHLIGHTS
DOCUMENT DESCRIPTION
ACCURATE, SMART and ELEGANT.
Includes KEY QUESTIONS to kick off your reflection today.
Great to SHARE with your boss and colleagues if you want to trigger a constructive discussion on market and product innovation.
Busy defining a new product, project, market approach?
Serious about innovation and willing to make a good impression?
Or do you just need a comprehensive yet succinct – and beautiful – summary of one of the most acclaimed strategy books of all times?
Save time and get a quick refresh with this printer-friendly primer.
Leverage this insight to focus on your content and trigger your creativity.
Adapt it and customize it at your will ... to share it with your peers ... and let them go wow!
— CONTENTS —
Each chapter of the book is summarized in one printer-friendly slide.
Points that require more in-depth explanation are developed into additional slides.
1. A One-Page summary of Blue Ocean Strategy
2. Introduction
• Key concepts underlying Blue ocean strategies
• Analytical tools and frameworks: The Strategy Canvas and the 4 Actions Framework
• Blue ocean strategy principles: Overview
3. Strategy formulation
• 6 paths to reconstructing market boundaries
• Strategic planning: Focus on the big picture, not the numbers
• Sizing up the Blue Ocean: Reach beyond existing demand
• Crafting the Business Model: Get the strategic sequence right
4. Strategy execution
• Mobilizing the organization: Overcome key organizational hurdles
• Execution: build execution into strategy
Got a question about the product? Email us at [email protected] or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Blue Ocean Strategy PowerPoint Slides: Blue Ocean Strategy Primer PowerPoint (PPTX) Presentation, giogio
AUTHOR: GIOGIO
DETAILS
This business document is categorized under the function(s): Innovation Strategy, Marketing, & Sales
It applies to All Industries
File Type: PowerPoint (pptx)
File Size: 616.2 KB
Number of Slides: 18 (includes cover, transition, & marketing slides)
Related Topic(s): Blue Ocean Strategy
Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.
Initial upload date (first version): May 31, 2012
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