This PPT slide, part of the 122-slide Guide to Competitive Assessment PowerPoint presentation, illustrates the varying levels of effort required at different stages of a project timeline, particularly in the context of competitive assessment. The vertical axis represents the "Level of Effort," ranging from low to high, while the horizontal axis depicts the "Time" progression from the beginning to the end of the project.
At the onset, the focus is on developing an internal cost and capabilities baseline. This initial step is crucial as it sets the foundation for subsequent analyses. As the project progresses into the middle phase, the effort shifts towards conducting competitor data collection and synthesis. This stage requires a significant investment of resources and attention, reflecting the complexity of gathering and analyzing competitive data.
As the project approaches its conclusion, the focus transitions to evaluating the nature and size of competitive differences and accessing competitor strategies and implications. Interestingly, while the level of effort decreases towards the end, it remains essential to step back and synthesize the gathered data. This reflective phase is vital for ensuring that insights are derived effectively from the research conducted.
The slide emphasizes the importance of balancing internal and external research throughout the project. It suggests that while external research demands high effort initially, it continues to play a role until the project wraps up. This insight is particularly valuable for executives looking to understand the resource allocation and strategic focus required at each phase of a competitive assessment project.
This slide is part of the Guide to Competitive Assessment PowerPoint presentation.
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