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Go-to-Market Model Design   19-slide PPT PowerPoint presentation (PPT)
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Go-to-Market Model Design (PowerPoint PPT)

File Type: 19-slide PPT PowerPoint presentation (PPT)

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This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
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DESCRIPTION

This product (Go-to-Market Model Design) is a 19-slide PPT PowerPoint presentation (PPT), which you can download immediately upon purchase.

In an intensely competitive consumer goods sector, optimized Go-to-Market (GTM) Models are essential. This entails the design for routes to market that companies use to sell and deliver their products and to service their trade accounts.

GTM Models enable profitable growth, service excellence, and consumer engagement at the point of sale. But the more diverse a company's customer base and product portfolio, and the more competitive its markets, the more challenging it is to design an effective and efficient GTM Model.

Companies with a large customer base often use the same route to market to manage all trade accounts. Some accounts were being underdeveloped and underserved while others are given more attention. As a result, sales potential of existing accounts was not being fully captured and cost-to-serve was higher than necessary. New resources could have been deployed to establish, maintain, and develop new accounts to optimize market potential.

This framework provides an in-depth understanding of the 3 essential sets of core activities of the Go-to-Market Model Design and its Modular Approach.

1. Growing Activities
2. Sustaining Activities
3. Value-adding Activities

The Modular Approach provides an orderly and structured approach to GTM Model design. The application of the Modular Approach can result into differentiated GTM Models to suit and optimize different market segments.

This deck also includes slide templates for you to use in your own business presentations.

This presentation delves into the intricacies of the Go-to-Market (GTM) Strategy, emphasizing its role in delivering a unique value proposition and achieving a competitive edge. It explores the 3C's Framework and the importance of customer experience in fostering loyalty and advocacy. The PPT also highlights the necessity for a systematic approach to GTM Model analysis, design, and implementation. With a focus on the holistic and modular views, it provides a comprehensive guide to structuring effective routes to market. The included slide templates are designed to enhance your business presentations, offering practical tools for immediate application.

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Source: Best Practices in Strategy Development, Product Strategy, Go-to-Market PowerPoint Slides: Go-to-Market Model Design PowerPoint (PPT) Presentation, LearnPPT Consulting


$25.00
FlevyPro price: FREE (included in subscription)
This framework is developed by a team of former McKinsey and Big 4 consultants. The presentation follows the headline-body-bumper slide format used by global consulting firms.
Add to Cart
  

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OVERVIEW

File Type: PowerPoint ppt (PPT)
Number of Slides: 19 (includes cover and all slides)

ABOUT THE AUTHOR

Author: LearnPPT Consulting
Additional documents from author: 115

We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements.

We have served 100s of clients that range from Fortune 500 companies to tech startups to $1B+ private companies. [read more]


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