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Developed by Wilfried Krüger, the Change Management Iceberg of is a visualization of what is arguably the essence of change in organizations: dealing with barriers to change.

At the top of the iceberg (above the surface), we have (1) Issue Management. Issue Management of consists Cost, Quality, and Time, factors which account for a minority of all changes issues, but are the only factors many change managers consider.

Below the surface, there are two more dimensions of Change and implementation Management:
(2) Management of Perceptions and Beliefs, and
(3) Power and Politics Management.

Krüger says the general management has a permanent task and challenge to deal with change. Superficial Issue Management can only achieve results at a level consistent with the acceptance that is below the surface.

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Source: Change Management Iceberg PowerPoint document

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This business document is categorized under:
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File Type: PowerPoint (ppt)

Tag(s): Change Management, Change Management Iceberg, Wilfred Kruger

Number of Slides: 10

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Upload date (first version): Aug 2, 2016

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