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DOCUMENT DESCRIPTION

When a customer wants to buy something, he can choose among a range of brands which could satisfy his needs. How should your firm diversify and make your logo attractive?

This document breaks down evaluates 8 colors and breaks down the various emotions and concepts each color represents.

Don't forget your customer doesn't see all the activities behind the finished product, but they look at the brand and the message it communicates. Colors are a core, underlying component to brand messaging.

Got a question about the product? Email us at [email protected] or ask the author directly by using the form to the right. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Branding and Messaging with Colors PowerPoint document

Branding and Messaging with Colors

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This business document is categorized under the function(s):

Strategy, Marketing, & Sales

It applies to All Industries

File Type: PowerPoint (pptx)

File Size: 16.5 MB

Number of Slides: 41 (includes cover, transition slides)

Related Topic(s): Brand Strategy

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Initial upload date (first version): Oct 29, 2014

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