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Brand Assessment Tool   Excel template (XLS)
$49.95

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Brand Assessment Tool (Excel XLS)

File Type: Excel template (XLS)

Top 500 Best Practice $49.95

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DESCRIPTION

This product (Brand Assessment Tool) is an Excel template (XLS), which you can download immediately upon purchase.

Use the Brand Assessment Tool to evaluate your organization from a branding perspective. This is a beneficial tool to utilize when conducting a self-assessment audit.

In the Brand Assessment Tool, the first step is to rate your compliance with best practices across the following key dimensions:
*Brand Strategy
*Brand Alignment
*Brand Communication
*Brand Execution

In the self-assessment tab, you will find a series of examples of best practices. After you have rated your company in the self-assessment tab, you will be provided with a visual representation of your score. You will also be provided with high-level recommendations for ways to improve upon areas where your company did not rate as well.

Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Brand Strategy Excel: Brand Assessment Tool Excel (XLS) Spreadsheet, Demand Metric


$49.95

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OVERVIEW

File Type: Excel xls (XLS)
File Size: 938.5 KB


ABOUT THE AUTHOR

Author: Demand Metric
Additional documents from author: 25

Demand Metric is a global marketing research & advisory firm. We specialize in Corporate Marketing tools and templates, mostly built in MS Excel.

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