Flevy Management Insights Q&A
How do Business Maturity Models support the identification and management of internal and external risks?


This article provides a detailed response to: How do Business Maturity Models support the identification and management of internal and external risks? For a comprehensive understanding of Business Maturity Model, we also include relevant case studies for further reading and links to Business Maturity Model best practice resources.

TLDR Business Maturity Models provide a structured framework for assessing organizational maturity, enabling the identification and management of internal and external risks through continuous improvement and strategic decision-making.

Reading time: 5 minutes

Before we begin, let's review some important management concepts, as they related to this question.

What does Business Maturity Models mean?
What does Risk Management mean?
What does Strategic Planning mean?
What does Operational Excellence mean?


Business Maturity Models (BMMs) have become an indispensable tool for organizations aiming to assess their current capabilities, processes, and overall maturity in various business domains. These models serve as a roadmap for continuous improvement, helping organizations to identify areas of strength and weakness, set realistic goals, and implement effective strategies for growth and development. In the context of risk management, BMMs play a critical role in identifying and managing both internal and external risks, ensuring that organizations are well-equipped to navigate the complexities of the modern business environment.

Understanding Business Maturity Models

At their core, Business Maturity Models provide a structured framework for evaluating the maturity of an organization's practices across different areas such as Strategic Planning, Digital Transformation, Operational Excellence, and Risk Management. These models typically categorize maturity into several levels, from initial or ad hoc practices to optimized processes. By assessing where an organization stands on this spectrum, leaders can gain valuable insights into how well their organization is positioned to achieve its strategic objectives and where improvements are needed.

One of the key benefits of using BMMs is their ability to offer a holistic view of the organization's capabilities and performance. This comprehensive perspective is crucial for identifying vulnerabilities and areas of risk that may not be apparent when examining individual processes or departments in isolation. Furthermore, BMMs facilitate benchmarking against industry standards and best practices, allowing organizations to understand how they compare to their peers and where they can leverage competitive advantage.

For instance, a report by McKinsey highlighted the importance of Digital Maturity in organizations' ability to respond to and recover from the impacts of the COVID-19 pandemic. Organizations with higher levels of digital maturity were found to be more resilient, adapting more quickly to the changing environment and mitigating risks more effectively. This underscores the value of BMMs in not just identifying risks but also in enhancing organizational resilience.

Are you familiar with Flevy? We are you shortcut to immediate value.
Flevy provides business best practices—the same as those produced by top-tier consulting firms and used by Fortune 100 companies. Our best practice business frameworks, financial models, and templates are of the same caliber as those produced by top-tier management consulting firms, like McKinsey, BCG, Bain, Deloitte, and Accenture. Most were developed by seasoned executives and consultants with 20+ years of experience.

Trusted by over 10,000+ Client Organizations
Since 2012, we have provided best practices to over 10,000 businesses and organizations of all sizes, from startups and small businesses to the Fortune 100, in over 130 countries.
AT&T GE Cisco Intel IBM Coke Dell Toyota HP Nike Samsung Microsoft Astrazeneca JP Morgan KPMG Walgreens Walmart 3M Kaiser Oracle SAP Google E&Y Volvo Bosch Merck Fedex Shell Amgen Eli Lilly Roche AIG Abbott Amazon PwC T-Mobile Broadcom Bayer Pearson Titleist ConEd Pfizer NTT Data Schwab

Identifying and Managing Internal Risks

Internal risks, those originating within the organization, such as operational inefficiencies, financial instability, or technological failures, can significantly impede an organization's ability to achieve its objectives. BMMs assist in identifying these risks by providing a framework for evaluating the maturity of internal processes and systems. For example, an organization with a low maturity level in Operational Excellence may be at higher risk of operational disruptions, quality issues, or cost overruns. By identifying these areas of low maturity, organizations can prioritize improvements that mitigate these internal risks.

Actionable insights derived from BMM assessments enable organizations to develop targeted risk management strategies. For instance, an organization that identifies weaknesses in its IT infrastructure as part of its Digital Transformation maturity assessment can implement specific measures to strengthen cybersecurity, data protection, and system reliability. This proactive approach to managing internal risks not only protects the organization from potential threats but also supports its long-term strategic goals.

Real-world examples abound of organizations that have successfully mitigated internal risks through the application of BMMs. A notable case is a global manufacturing company that used a BMM to identify significant inefficiencies in its supply chain operations. By addressing these issues and moving towards best practices, the company was able to reduce its inventory costs by 20% and improve delivery times, thereby enhancing its competitive position and reducing financial and operational risks.

Managing External Risks

External risks, such as market volatility, regulatory changes, or geopolitical events, pose significant challenges to organizations. BMMs support the identification and management of these risks by helping organizations understand their level of preparedness and resilience in the face of external pressures. For example, an organization with a high maturity level in Strategic Planning is likely to be better equipped to anticipate market changes and adapt its strategies accordingly, reducing the risk of adverse impacts on its operations and financial performance.

Furthermore, BMMs can facilitate a more dynamic approach to risk management, enabling organizations to respond more swiftly and effectively to external risks. By regularly assessing their maturity across different areas, organizations can ensure that they remain agile, with processes and systems that can adapt to changing external conditions. This agility is crucial for mitigating the impact of external risks and seizing opportunities that arise from market shifts.

An illustrative example of this is a financial services firm that leveraged its high maturity in Risk Management to navigate the regulatory changes introduced by the Dodd-Frank Act. By proactively assessing its compliance processes and systems, the firm was able to implement necessary changes ahead of time, avoiding potential penalties and maintaining its market position. This example demonstrates how BMMs can be a powerful tool for managing external risks, ensuring that organizations are not only compliant but also ahead of the curve in adapting to new regulations and market conditions.

In conclusion, Business Maturity Models are invaluable for organizations seeking to identify and manage both internal and external risks. By providing a structured framework for assessing maturity across various domains, BMMs enable organizations to pinpoint vulnerabilities, benchmark against industry standards, and implement targeted improvements. Whether it's enhancing operational efficiency, bolstering cybersecurity, or navigating market volatility, BMMs offer actionable insights that support strategic decision-making and risk management efforts. As the business landscape continues to evolve, the use of BMMs will undoubtedly play an increasingly critical role in helping organizations navigate the complexities of risk management and achieve sustainable growth.

Best Practices in Business Maturity Model

Here are best practices relevant to Business Maturity Model from the Flevy Marketplace. View all our Business Maturity Model materials here.

Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.

Explore all of our best practices in: Business Maturity Model

Business Maturity Model Case Studies

For a practical understanding of Business Maturity Model, take a look at these case studies.

Automotive Supplier Growth Readiness and Maturity Enhancement

Scenario: A mid-sized automotive parts supplier in North America has recently penetrated the electric vehicle market niche.

Read Full Case Study

Agritech Market Penetration Strategy for Sustainable Growth in North America

Scenario: The organization is a rapidly expanding agritech company in North America, which specializes in innovative farming solutions.

Read Full Case Study

Telecom Digital Maturity Advancement in North American Market

Scenario: A North American telecom firm is grappling with the complexities of digital transformation amidst a highly competitive market.

Read Full Case Study

Ecommerce Platform Evolution for Enhanced Market Penetration

Scenario: The organization is an established ecommerce platform specializing in consumer electronics with a growing customer base and expanding inventory.

Read Full Case Study

Telecom Digital Maturity Advancement in Competitive European Market

Scenario: A European telecom operator is grappling with the challenges of a rapidly evolving digital landscape.

Read Full Case Study

Business Maturity Advancement for D2C Luxury Fashion Brand

Scenario: A firm in the D2C luxury fashion sector is grappling with scaling its operations while maintaining the exclusivity and high standards expected by its clientele.

Read Full Case Study

Explore all Flevy Management Case Studies

Related Questions

Here are our additional questions you may be interested in.

How can companies effectively measure the ROI of implementing a Maturity Model in strategic management?
Effectively measure the ROI of a Maturity Model in Strategic Management by establishing baseline metrics, conducting quantitative and qualitative benefits analysis, and ensuring continuous improvement for long-term value. [Read full explanation]
How do Business Maturity Models integrate with agile methodologies in product development and service delivery?
Integrating Business Maturity Models with Agile methodologies aligns organizational growth with Agile's responsiveness, improving market adaptability, product quality, and delivery speed. [Read full explanation]
What role does customer experience play in the Business Maturity Model, and how can it be measured effectively?
Customer Experience (CX) is crucial at all stages of the Business Maturity Model, influencing growth and market position, and is measured using metrics like NPS, CSAT, CES, and advanced analytics. [Read full explanation]
What emerging trends in Maturity Models are shaping the future of strategic management in 2023 and beyond?
Emerging trends in Maturity Models for 2023 and beyond include integrating Sustainability and ESG criteria, emphasizing Digital Maturity, and focusing on Organizational Agility and Resilience to navigate modern business complexities. [Read full explanation]
How can Business Maturity Models be aligned with global sustainability goals?
Aligning Business Maturity Models with global sustainability goals involves integrating sustainability into core strategies, operations, and viewing it as a strategic opportunity for growth and innovation. [Read full explanation]
How can Maturity Models enhance leadership development and succession planning in organizations?
Maturity Models provide a structured framework for Leadership Development and Succession Planning, enabling organizations to assess capabilities, identify high-potential leaders, and ensure strategic continuity. [Read full explanation]

Source: Executive Q&A: Business Maturity Model Questions, Flevy Management Insights, 2024


Flevy is the world's largest knowledge base of best practices.


Leverage the Experience of Experts.

Find documents of the same caliber as those used by top-tier consulting firms, like McKinsey, BCG, Bain, Deloitte, Accenture.

Download Immediately and Use.

Our PowerPoint presentations, Excel workbooks, and Word documents are completely customizable, including rebrandable.

Save Time, Effort, and Money.

Save yourself and your employees countless hours. Use that time to work on more value-added and fulfilling activities.




Read Customer Testimonials



Download our FREE Strategy & Transformation Framework Templates

Download our free compilation of 50+ Strategy & Transformation slides and templates. Frameworks include McKinsey 7-S Strategy Model, Balanced Scorecard, Disruptive Innovation, BCG Experience Curve, and many more.