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Evaluating Grand Met's Strategic Business Alignment PPT


This PPT slide, part of the 159-slide Strategy Frameworks Manual PowerPoint presentation, presents a historical analysis of Grand Met's corporate strategy in 1992, focusing on its diverse business portfolio and the concept of "parenting advantage." The Grand Met Parenting Fit Matrix is central to this analysis, illustrating the company's understanding of its various businesses and its ability to add value to them.

The matrix categorizes businesses into 4 quadrants based on 2 axes: the parent’s understanding of the underlying business and the parent’s ability to add value. The upper right quadrant highlights "Premium Drinks," indicating a strong alignment between Grand Met's capabilities and the business's needs. This suggests that Grand Met had effectively leveraged its expertise in building and marketing global drinks brands, ultimately leading to a strategic focus on this area.

Conversely, the lower left quadrant features "Burger King," which represents a misalignment. Grand Met lacked a tangible parenting advantage in the fast-food industry, leading to a lack of understanding and eventual divestment despite Burger King's profitability. This highlights the risks associated with diversifying into areas without adequate expertise.

The slide also discusses the acquisition of the Pillsbury food company, emphasizing how Grand Met's skills evolved through managing poorly invested brands. The turnaround of UK brewing is noted as a success story, illustrating how the company could add value once it understood the business better.

Overall, the slide effectively communicates the importance of aligning corporate strategy with core competencies and understanding the underlying businesses to maximize value creation. It serves as a reminder of the complexities involved in managing a diverse portfolio and the necessity of strategic focus.




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