Structured Approach to Revenue Pricing Management Execution PPT


This PPT slide, part of the 63-slide Pricing Strategy Implementation Toolkit PowerPoint presentation, outlines the key execution steps for a Revenue Pricing Management (RPM) initiative, structured over a 14-week timeline. Each step is sequentially numbered, indicating a clear progression of tasks necessary for effective RPM formulation and implementation.

The first step involves refining the RPM template to ensure its relevance to the specific business unit. This is crucial as a tailored approach can enhance the effectiveness of the RPM process. Following this, the RPM macro database needs updating to include current customers and data, which is essential for accurate analysis. The third step emphasizes populating the RPMs with pertinent information such as customer names, SKUs, and prices, laying the groundwork for subsequent pricing strategies.

Gathering input from various pricing analysis streams is the fourth step, highlighting the importance of collaboration across different departments. This input is vital for developing preliminary price targets, which is addressed in step five. The sixth step focuses on reviewing overlaps and refining recommendations, ensuring that the pricing strategy is coherent and aligned with business objectives.

Documentation of rationale and justification points is the seventh step, which serves to provide clarity and support for the pricing decisions made. The eighth step involves reviewing RPMs with business directors and sales managers, facilitating alignment and buy-in from key stakeholders. Finally, sales managers are tasked with distributing RPMs to account representatives, ensuring that the pricing strategy is effectively communicated and implemented.

Overall, this slide serves as a roadmap for executing an RPM strategy, emphasizing the importance of structured steps and collaboration across teams to achieve successful outcomes.




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