Adapting the Business Model Canvas for Startups PPT


This PPT slide, part of the 56-slide Lean Startup Canvas: Guide, Process and Tools PowerPoint presentation, presents a comparison between the traditional Business Model Canvas and the Lean Canvas, highlighting the rationale behind specific adaptations. It categorizes elements into 3 sections: those removed, added, and renamed.

Under the "Removed" section, key components like Key Partnerships, Key Activities, Key Resources, and Customer Relationships are noted. The rationale emphasizes that while these elements may be critical for some startups, they are not universally applicable. This suggests a shift in focus towards a more streamlined approach that prioritizes essential aspects of business development.

The "Added" section introduces new elements, specifically Problem, Solution, Metrics, and Unfair Advantage. The inclusion of Problem underscores the necessity for startups to deeply understand the customer’s pain points from the outset. The Solution is presented in a more focused manner, indicating that clarity in addressing the problem is vital. Metrics are highlighted as a means to initially concentrate on value metrics before transitioning to growth-oriented measures. Unfair Advantage is framed as a way to articulate unique barriers to entry, which is crucial for differentiation in a crowded market.

Finally, the "Renamed" section indicates a shift in terminology, particularly with Value Propositions, which now emphasizes the uniqueness of the offering as a marketing promise derived from the problem-solution framework. This rebranding reflects a more tailored approach to communicating value to potential customers.

Overall, the slide encapsulates a strategic pivot towards a more agile and customer-centric methodology, essential for startups navigating complex market dynamics.



This slide is part of the Lean Startup Canvas: Guide, Process and Tools PowerPoint presentation.

MBB/Big 4 style presentation that provides an overview of and guidance the Running Lean Methodology and the Lean Canvas.

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