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Empathy Map - Poster (A0, A1, A2) (PDF)

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HIGHLIGHTS

Author: Ivana Nissen TOP AUTHOR [?]

Immediate, digital download

File Type: 1-page PDF document

BENEFITS OF DOCUMENT

Template for empathy mapping process
Awareness tool for Empathy mapping
Detailed user profiling

DOCUMENT DESCRIPTION

This product (Empathy Map - Poster [A0, A1, A2]) is a 1-page PDF document, which you can download immediately upon purchase.

Empathy map poster gives a detailed description of a how to do empathy mapping.

It is based on Stanford Design thinking model and describes steps how to do empathy mapping.

Empathy Map is a human-centred design tool used to synthesize research data to better understand users/customers. It enables design or problem solving from a user point of view Empathy map can capture one particular user or can re?ect an aggregation of multiple users:

• ONE-USER EMPATHY MAP is usually based on an individual user interview or observation. ? – AGGREGATED EMPATHY MAP represents a user segment. It summarizes qualitative data (e.g. surveys and ?eld studies) in a form of a typical user and "gives data a face"; or it can combine multiple individual empathy maps from users who exhibit similar behaviours.

Poster also gives sketches of some key Design Thinking tools and templates:

? Problem Statement
? Empathy Map
? Persona

Got a question about the product? Email us at [email protected] or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Best Practices in Service Design PDF: Empathy Map - Poster (A0, A1, A2) PDF (PDF) Document, Ivana Nissen

ABOUT THE AUTHOR: IVANA NISSEN

Ivana Nissen is an experienced Director with extensive experience in the Management Consulting industry, specializing in Business Process Design, IT Service Management, and IT Strategy. Ivana has a Master of Science (MSc) in Mathematics and Computer Science. [read more]

Ivana Nissen has published 26 additional documents on Flevy.

DETAILS

This business document is categorized under the function(s): Design Strategy, Marketing, & Sales

It applies to All

File Type: PDF (pdf)

File Size: 1.6 MB

Number of Pages: 1

Related Topic(s): Service Design

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Initial upload date (first version): Aug 14, 2021
Most recent version published: Aug 16, 2021

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