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Strategic Planning Framework for Business Units PPT


This PPT slide, part of the 58-slide Business Unit Strategic Plan Template Book PowerPoint presentation, titled "Strategy Articulation – Summary" outlines a structured approach for business units to define their strategic direction over the next 3 years. It poses a central question: "What strategy will your BU pursue over the next 3 years?" This question serves as a guiding framework for the subsequent subsections, which delve into critical components of strategic planning.

The first subsection, "Where to compete?", prompts executives to identify the markets or segments where the business unit intends to focus its efforts. This is crucial for aligning resources and capabilities with market opportunities. The second subsection, "What is your customer value proposition for the different segments you are going to serve?", emphasizes the need to articulate a clear value proposition tailored to the specific needs of targeted customer segments. This clarity can drive customer engagement and loyalty.

The third subsection, "What is your business model?", requires a reflection on how the business unit plans to create, deliver, and capture value. Understanding the business model is essential for operational effectiveness and financial sustainability. Finally, "How does your chosen strategy exploit industry?" encourages leaders to consider how their strategic choices leverage industry dynamics to gain leverage and optimize performance.

Overall, this slide serves as a concise summary that encourages a comprehensive review of strategic elements essential for effective planning. It invites leaders to synthesize insights from previous discussions and align their strategies with overarching business goals. This structured approach can facilitate informed decision-making and strategic clarity.




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