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Business Basics 3 - Marketing & Sales   35-page Word document

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Business Basics 3 - Marketing & Sales (Word DOCX)

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A company's financial health starts with sales. A company must sell its products or services in order to pay the bills and earn a profit. R&D (Research and Development) first develops the product or creates a service, marketing then lets individuals or organisations know the company exists and what they are all about, and finally sales does the selling that brings in the money.

In this paper, we will go over the basic concepts of marketing and sales. This will include market strategies, market research, the 4 P's of marketing, sales tactics, type of sales, the sales force and the keys to developing successful products.

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Source: Best Practices in Marketing Plan Development Word: Business Basics 3 - Marketing & Sales Word (DOCX) Document, Grant Stanley


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File Type: Word docx (DOCX)
File Size: 348.1 KB
Number of Pages: 35


Author: Grant Stanley
Additional documents from author: 31

As a Synergist that connects upwards and downwards cross functionally, my Leadership Brand is building an all-inclusive environment with a diversity in cultures, experiences and genders, delivering high financial performance built on key pillars of Customer Centricity.

Target-oriented Sales and Marketing Expert with a 24-year outstanding Sales and Marketing record. Proven success in both B2B and B2C verticals. [read more]

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