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Pricing Strategy
38-slide PowerPoint deck and supporting Excel workbook. This presentation provides an in-depth discussion on Pricing Strategy. Topics include:
*Skimming vs. Penetration
*Consumer Adoption Curve
*Advantages and Disadvantages
*Pricing Approach
*Price Curve Analysis
*Price Sensitivity [read more]
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$49.00
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Pricing Strategy Workshop
133-slide PowerPoint deck. This is a presentation used for conducting a pricing workshop for your organization or a client's. It covers, among others, the following:
- Pricing framework & Implementation
- OEM pricing
- Distributor pricing
- New product [read more]
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$179.99
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Pricing Strategy Implementation Toolkit
63-slide PowerPoint deck. This toolkit is focused on the point at which we actually ask the customer for a price increase. None of the strategic value of a pricing recommendation matters unless we take action with the customer. There are several tools and [read more]
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$89.99
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Strategic Pricing Framework and Tactics
56-slide PowerPoint deck. Pricing products and services is one of the most complex and overlooked elements of a strategy. This document provides a guide and framework to help build better understanding of different strategies and tactics available.
Areas covered [read more]
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Pricing Strategy Template
6-page Word document. Pricing is the core marketing component to any successful produce or service. We created the Pricing Strategy Template to help you understand the considerations for establishing a price for a product. The determination of product pricing [read more]
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$39.95
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Best Practices in Price Increase Execution
23-slide PowerPoint deck. - In many industries, price is a crucial lever for driving higher profitability. Nevertheless, many companies do not use a systematic process for price management. Applying best practices to the tactical execution of a price increase can [read more]
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Spare Parts Pricing Strategy
67-slide PowerPoint deck. This presentation outlines a strategic approach for focusing on part segmentation and market-based pricing to improve proprietary parts business. This document gives an overview of the objectives and scope of the project, parts [read more]
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$59.99
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Solutions Pricing Workshop
35-slide PowerPoint deck. While many organizations have "taken the plunge" into the solutions game (or so they think), they often times are providing an offering to the market / playing a supplier role that is not really a solution.
This [read more]
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$20.00
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Pricing Strategy: B2B Markets
24-slide PowerPoint deck. The B2B space is offering intense competition today. Downturns and dwindling oil prices have caused panic among firms, resulting in blindly following strategies that are curbing their profits further. Products are also getting highly [read more]
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$18.95
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Product Lifecycle
34-slide PowerPoint deck. Product Lifecycle Analysis is an invaluable tool for developing a robust product marketing strategy. Marketers and strategists can use this analysis to predict sales growth, associated customer and competitor behaviors, and, in turn, [read more]
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$39.00
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Psychology of Product Adoption
46-slide PowerPoint deck. Some innovations are truly spectacular, but consumers are slow or just refuse to adopt. In fact, over 70% of all new products fail in the marketplace--and innovative, new products fail at an even higher rate.
Why is this the case? And, [read more]
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Rogers' Five Factors
29-slide PowerPoint deck. This document discusses Rogers' Five Factors, framework for analyzing and understanding the diffusion and adoption of product innovations.
Businesses are interested in understanding how innovations diffuse, so that they can better [read more]
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$39.00
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Product Line Profitability Analysis
62-slide PowerPoint deck. This presentation is a training document on how to determine the true profitability of a product line. Unlike the traditional accounting, this approach assigns costs to products based on relevant cost drivers that can help management make [read more]
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Assessment Dashboard - Product Development
Excel workbook and supporting ZIP. The Product Development Self-Assessment will make you a Product Development domain expert by:
* Reducing the effort in the Product Development work to be done to get problems solved
* Ensuring that plans of action include every Product [read more]
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$79.00
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Assessment Dashboard - Product Life Cycle Management
Excel workbook and supporting ZIP. Here are several sample Product Life Cycle Management requirements:
* How do we measure improved Product Life Cycle Management service perception, and satisfaction?
* How likely is the current Product Life Cycle Management plan to come [read more]
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$79.00
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