Growth Projections for Sanitary Market Segments PPT


This PPT slide, part of the 196-slide Corporate Strategy Design Consulting Report PowerPoint presentation, presents a dual focus on the growth prospects of the residential housing and renovation markets, specifically within the context of the sanitary market. It emphasizes that both sectors are poised for significant expansion over the next 5 years, with projected growth rates of 6-8% annually for the overall sanitary market.

On the left, the residential housing growth section outlines key statistics. It states that the real estate market is expected to develop at an annual growth rate of 7-8%. The slide notes an increase in urban residential housing from 450 million square meters in 1998 to 550 million square meters between 2000 and 2005. Additionally, it highlights the acceleration of urbanization, predicting a 2.6% annual increase in the number of cities over the next 15 years. This sets a robust foundation for the sanitary market, as increased housing typically correlates with heightened demand for sanitary products.

The right side of the slide focuses on the renovation market. It indicates that the bathroom decoration market will grow steadily at 5% annually in the same five-year period. A critical point made is the existence of 60-70 million toilet sets in Country X, many of which are outdated or inefficient in water consumption. This presents a clear opportunity for market growth in bathroom renovations, as consumers look to upgrade their facilities.

Overall, the slide effectively communicates the potential for sustained growth in both segments, underlining the interconnectedness of residential development and renovation needs within the sanitary market.




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