This PPT slide, part of the 45-slide Building an Enduring Corporate Vision PowerPoint presentation, presents a framework for determining who should participate in defining an organization’s core values. It emphasizes that an organization's values can differ based on its size, age, and geographical presence. This variability raises the question of how to effectively select individuals who will articulate these values. The slide introduces an exercise called the "Mars Group," which serves as a metaphorical tool for this selection process.

The Mars Group exercise is framed as a thought experiment. It asks participants to envision a scenario where they must recreate their organization's attributes on another planet,, but with a limited number of representatives—specifically, 5 to 7 individuals. This limitation prompts critical thinking about who embodies the organization’s essence and values. The exercise encourages participants to consider the qualities and backgrounds of potential representatives, ensuring that those chosen can genuinely reflect the organization’s core principles.

The slide suggests that the selected group should consist of highly credible representatives. This implies that credibility is a key factor in the selection process. The underlying message is that the individuals chosen must not only understand the organization’s values, but also be trusted to communicate and embody them effectively. This approach fosters a thoughtful and strategic method for engaging stakeholders in the articulation of core values, ultimately aiming to align the organization’s identity with its operational practices.

Overall, the slide serves as a practical guide for executives looking to engage their teams in a meaningful discussion about core values, ensuring that the process is inclusive and representative of the organization's diverse perspectives.

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Vision Statement