Want FREE Templates on Digital Transformation? Download our FREE compilation of 50+ slides. This is an exclusive promotion being run on LinkedIn.

You are not logged in. Login here.

  Please register (it's free!) or login to view the remaining preview.
If you are logged in, your referral link [?] is automatically included below.
EMBED CODE (Copy and Paste)


DOCUMENT DESCRIPTION

Price Wars have broken out in consumer industries around the world. In fact, retailers such as ALDI, Amazon, and Walmart have used price to position themselves against traditional competitors in the market, pinching margins all around. Prices are being reduced because of the belief that this will boost their perceived value to consumers, who implicitly weigh price against product features and benefits in their purchase decisions.

With the pressure to reduce prices intensifies, companies are acting hastily and when decisions are made on pricing, the question now is do customers notice. Often the result is customers do not notice these things. What ultimately matters is how customers perceive the price point.

Organizations need to map a path to improved perception. The Price Perception framework presents 4 strategies and 15 tactics that can help businesses get more credit from consumers.

1. Offer Low Prices
2. Provide Savings and Deals
3. Promote Prices
4. Tailor the Customer Experience

Having a good understanding of Price Perception will allow businesses to make better decisions when it comes to pricing and gaining deeper grasp of its current price position vs. consumers' perceptions.

This deck also includes slide templates for you to use in your own business presentations.

Got a question about the product? Email us at [email protected]. If you cannot view the preview above this document description, go here to view the large preview instead.

Source: Pricing Perception PowerPoint document

ABOUT FLEVYPRO

FlevyPro is a subscription service for on-demand business frameworks and analysis tools. FlevyPro subscribers receive access to an exclusive library of curated business documents—business framework primers, presentation templates, Lean Six Sigma tools, and more—among other exclusive benefits. Click here to learn more about FlevyPro and its benefits.

 
[ What is FlevyPro? ]
This is a FlevyPro document.
Top Flevy Author [?]

Pricing Perception

Sold by LearnPPT (this author has 82 documents)

$25.00

ALL FEES INCLUDED
Add to Cart
  

Did you know? This framework is part of the Customer-centric Design (CCD) FlevyPro Stream, our curated collection of best practice Customer-centric Design (CCD) frameworks. Full details here.

This business document is categorized under:

File Type: PowerPoint (pptx)

Tag(s): Customer Experience Pricing Strategy

Number of Slides: 24 (includes cover, transition slides)

Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.

Upload date (first version): Jun 26, 2020






CUSTOMER TESTIMONIALS

  •  
    "I have found Flevy to be an amazing resource and library of useful presentations for lean sigma, change management and so many other topics. This has reduced the time I need to spend on preparing for my performance consultation. The library is easily accessible and updates are regularly provided. A wealth of great information."

    – Cynthia Howard RN, PhD, Executive Coach at Ei Leadership
  •  
    "One of the great discoveries that I have made for my business is the Flevy library of training materials.

    As a Lean Transformation Expert, I am always making presentations to clients on a variety of topics: Training, Transformation, Total Productive Maintenance, Culture, Coaching, Tools, Leadership Behavior, etc. Flevy usually has just what I need to make my point.

    It is well worth the money to purchase these presentations. Sure, I have the knowledge and information to make my point. It is another thing to create a presentation that captures what I want to say. Flevy has saved me countless hours of preparation time that is much better spent with implementation that will actually save money for my clients."

    – Ed Kemmerling, Senior Lean Transformation Expert at PMG
  •  
    "As a small business owner, the resource material available from FlevyPro has proven to be invaluable. The ability to search for material on demand based our project events and client requirements was great for me and proved very beneficial to my clients. Importantly, being able to easily edit and tailor the material for specific purposes helped us to make presentations, knowledge sharing, and toolkit development, which formed part of the overall program collateral. While FlevyPro contains resource material that any consultancy, project or delivery firm must have, it is an essential part of a small firm or independent consultant's toolbox."

    – Michael Duff, Managing Director at Change Strategy (UK)
  •  
    "[Flevy] produces some great work that has been/continues to be of immense help not only to myself, but as I seek to provide professional services to my clients, it give me a large "tool box" of resources that are critical to provide them with the quality of service and outcomes they are expecting."

    – Royston Knowles, Executive with 50+ Years of Board Level Experience
  •  
    "FlevyPro has been a brilliant resource for me, as an independent growth consultant, to access a vast knowledge bank of presentations to support my work with clients. In terms of RoI, the value I received from the very first presentation I downloaded paid for my subscription many times over! The quality of the decks available allows me to punch way above my weight – it's like having the resources of a Big 4 consultancy at your fingertips at a microscopic fraction of the overhead."

    – Roderick Cameron, Founding Partner at SGFE Ltd
  •  
    "As a young consulting firm, requests for input from clients vary and it's sometimes impossible to provide expert solutions across a broad spectrum of requirements. That was before I discovered Flevy.com.

    Through subscription to this invaluable site of a plethora of topics that are key and crucial to consulting, I have been able to exceed expectations and deliver quality advice and solutions to my clients. The quality and expertise of the authors are exemplary and gives me great confidence to use as part of my service offerings.

    I highly recommend this company for any consultant wanting to apply international best practice standards in their service offerings. "

    – Nishi Singh, Strategist and MD at NSP Consultants
  •  
    "I like your product. I'm frequently designing PowerPoint presentations for my company and your product has given me so many great ideas on the use of charts, layouts, tools, and frameworks. I really think the templates are a valuable asset to the job."

    – Roberto Fuentes Martinez, Manager at Technology Transformation Advisory
  •  
    "If you are looking for great resources to save time with your business presentations, Flevy is truly a value-added resource. Flevy has done all the work for you and we will continue to utilize Flevy as a source to extract up-to-date information and data for our virtual and onsite presentations!"

    – Debbi Saffo, President at The NiKhar Group
  •  
    "My FlevyPro subscription provides me with the most popular frameworks and decks in demand in today’s market. They not only augment my existing consulting and coaching offerings and delivery, but also keep me abreast of the latest trends, inspire new products and service offerings for my practice, and educate me in a fraction of the time and money of other solutions. I strongly recommend FlevyPro to any consultant serious about success."

    – Bill Branson, Founder at Strategic Business Architects
  •  
    "As a consulting firm, we had been creating subject matter training materials for our people and found the excellent materials on Flevy, which saved us 100's of hours of re-creating what already exists on the Flevy materials we purchased."

    – Michael Evans, Managing Director at Newport LLC




SELECT CUSTOMERS

Since 2012, we have provided best practices to over 5,000 businesses and organizations of all sizes across the world—in over 130 countries. Below is just a very small sample of our customer base.



Did you know?
The average daily rate of a McKinsey consultant is $6,625 (not including expenses). The average price of a Flevy document is $65.



CUSTOMERS ALSO BOUGHT THESE DOCUMENTS

38-slide PowerPoint deck and supporting Excel workbook
$49.00
Author: LearnPPT
133-slide PowerPoint deck
$179.99
47-slide PowerPoint deck
$39.00
Author: PPT Lab
63-slide PowerPoint deck
$89.99
56-slide PowerPoint deck
$49.00
Author: STRATICX
6-page Word document
$39.95
23-slide PowerPoint deck
$39.99
67-slide PowerPoint deck
$59.99
Excel workbook
$23.00
24-slide PowerPoint deck
$25.00
25-slide PowerPoint deck
$25.00
35-slide PowerPoint deck
$20.00

 
RELATED TOPICS

TOP 10 TOPICS

Become your organization's resident expert on...

Digital Transformation
 
Strategy Development
 
Organizational Design (OD)
 
Post-merger Integration (PMI)
 
Performance Management
 
Business Transformation
 
Organizational Culture (OC)
 
Customer-centric Design (CCD)
Interested in something else? Browse our 350+ Business Toolkits of best practices, each focused on a specific management topic.