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DESCRIPTION
Created by Bruce Henderson of the Boston Consulting Group (BCG), the BCG Growth-Share Matrix business framework is used to help an organization analyze and make strategic decisions around its business units, product lines, or individual products.
This document explains the framework in detail. Topics include:
• quadrant definitions
• analysis steps/process
• examples
• template
• tips
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Source: Best Practices in BCG Growth-Share Matrix, Portfolio Strategy PowerPoint Slides: BCG Growth-Share Matrix PowerPoint (PPT) Presentation, LearnPPT
OVERVIEW
ABOUT THE AUTHOR
Additional documents from author: 82
We are a team of management consultants trained by top tier global consulting firms (including McKinsey, BCG, Deloitte, EY, Capgemini) with a collective experience of several decades. We specialize in business frameworks based on real-life consulting engagements. [read more]
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This document is available as part of the following discounted bundle(s):
Portfolio Strategy Consulting Frameworks Change Management BCG Growth-Share Matrix Porter's Five Forces Financial Risk Strategic Thinking Strategic Analysis Strategy Frameworks Organizational Design Maturity Model Business Basics Financial Management Growth Strategy SWOT Soft Skills Strategy Development Strategic Planning
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