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DOCUMENT DESCRIPTION

A strategy tool is a comprehensive solution to give a macro picture of the products within the organization and also helps in understanding and deciding the long term /short term strategy for the products with emphasis on different parameters in accordance with 4Ps of marketing.

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Source: Product Portfolio Strategy & Marketing Mix Tool Excel document

Product Portfolio Strategy & Marketing Mix Tool

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This business document is categorized under the function(s):

Corporate Finance Strategy, Marketing, & Sales

It applies to All Industries

File Type: Excel (xlsx)

File Size: 2.7 MB

Related Topic(s): Portfolio Strategy

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Initial upload date (first version): Oct 5, 2014

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