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What Is Marketing Plan Development?
A Marketing Plan is a document that outlines the organization's Marketing Strategy for promoting and selling its products or services. It typically includes information about the target market, positioning, branding, pricing, distribution, as well as the organization's marketing budget and tactics.
In developing a comprehensive Marketing Plan, we should include the following sections:
Strategy Frameworks Blue Ocean Strategy Strategic Analysis Core Competencies Market Entry Example Competitive Analysis Competitive Advantage Market Research SWOT Marketing Customer Segmentation Breakout Strategy Strategy Development Example Vision Statement Market Sizing Value Proposition Platform Strategy Strategic Planning Growth Strategy Pricing Strategy Strategy Development Product Strategy Product Launch Strategy Strategy Deployment & Execution Value Chain Analysis
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