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Marketing Channel Ranking Tool helps you determine which channels are the best fit for your product/service. This Excel spreadsheet allows you to rank marketing channels based on their brand promotion quality, lead quality and cost/event. Once you have ranked each channel, a bubble matrix chart is automatically generated to communicate the findings of your analysis.
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Source: Best Practices in Marketing Plan Development Excel: Marketing Channel Ranking Tool Excel (XLS) Spreadsheet, Demand Metric
ABOUT THE AUTHOR: DEMAND METRIC
Demand Metric is a global marketing research & advisory firm. We specialize in Corporate Marketing tools and templates, mostly built in MS Excel.
Demand Metric has published 25 additional documents on Flevy.
This business document is categorized under the function(s): Strategy, Marketing, & Sales
It applies to All Industries
File Size: 132 KB
Related Topic(s): Marketing Plan Development
Purchase includes lifetime product updates. After your purchase, you will receive an email to download this document.
Initial upload date (first version): Nov 19, 2013
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