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Key Attributes of Sensor Data in Digital Platforms PPT


This PPT slide, part of the 23-slide Tethered Digital Platforms PowerPoint presentation, presents an in-depth exploration of 3 key attributes of Sensor Data within the context of Tethered Digital Platforms. It categorizes these attributes as Scope, Uniqueness, and Controllability, each accompanied by specific examples to illustrate their significance.

Scope refers to the estimated value that Sensor Data can generate for tethered digital platforms. It highlights the importance of the underlying services facilitated by sensor exchanges. For instance, the example of construction projects illustrates how equipping machinery with sensors can lead to significant cost savings by improving asset tracking and reducing waste. This suggests that the broader the scope of Sensor Data, the more potential value it can create.

Uniqueness addresses how exclusive the Sensor Data is to a particular product. This attribute indicates the level of competition in the platform service market. The toothbrush example emphasizes that certain Sensor Data is only relevant to specific interactions, thereby limiting competition. This uniqueness can be a double-edged sword; while it can reduce competition, it may also restrict market opportunities.

Controllability examines how Sensor Data can be managed and shared among users and complementary entities. It underscores the necessity of these interactions for effective platform services. The mention of potential constraints when intermediaries are involved highlights the complexities that can arise in data sharing. Additionally, the slide notes the possibility of external factors, such as regulations or privacy concerns, that could impact the sharing of Sensor Data.

Overall, this slide provides a structured overview of critical considerations for leveraging Sensor Data in digital platforms, emphasizing the interplay between value creation, market dynamics, and data management.




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