Phased Approach to Strategy Development PPT

A strategy development project is structured into 3 distinct phases, each critical for ensuring a comprehensive approach to strategic planning. The first phase, "Set Strategic Guidelines," focuses on establishing the foundational parameters that will guide the overall strategy. This involves identifying key battlefields, which represent the areas where the organization will compete, and defining the objectives that align with the company's vision.

The second phase, "Define Strategic Intent," is where the core competencies of the organization are mapped against the identified objectives. This phase emphasizes the importance of intent, which serves as a bridge between the organization's capabilities and its strategic goals. The interplay between objectives and core competencies is vital, as it helps clarify the direction and focus of the strategy.

Execution is the final phase, encapsulated in the "Execution Design" section. Here, strategic initiatives are outlined, detailing the actionable steps required to implement the strategy effectively. This phase also includes considerations for strategy planning and budgeting, ensuring that resources are allocated appropriately to support the initiatives. The organizational context is highlighted, indicating that successful execution is contingent upon understanding the internal and external environments in which the organization operates.

This structured approach provides a clear roadmap for organizations looking to enhance their strategic capabilities. Each phase builds upon the previous one, creating a cohesive framework that aligns strategic intent with execution. By following this methodology, organizations can better navigate the complexities of strategic development and improve their overall effectiveness.

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Henry Mintzberg Strategy Development Chief Strategy Officer Strategic Planning Core Competencies