The Strategic Management document provides the right tools for a proper strategic diagnosis and how it's done. The diagnosis is already made on the macro, meso, and microenvironments. A specific diagnosis helps the firm to make decisions and take actions to obtain a competitive advantage in the market. In other words, it helps the enterprise decide which competitive strategy best suits it and how a development strategy is led by the managers.
This document summarizes the theory behind the strategic aspect of the decision-making by the stakeholders of the firm. It gives you a good vision thanks to different diagrams that help to have better visualization and understanding of the entire process.
Content :
1- Strategic Diagnosis
2- Competitive Strategies
3- Development Strategies
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Source: Best Practices in Strategy Development PDF: Strategic Management PDF (PDF) Document, Zakaria Raddouh
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