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Dimensions of Corporate Culture: Focus on Behavior PPT


This PPT slide, part of the 26-slide Performance-driven Culture PowerPoint presentation, outlines 3 essential dimensions of corporate culture that influence its alignment: Symbolic Reminders, Keystone Behaviors, and Mindsets. Each dimension plays a distinct role in shaping organizational culture,, but the emphasis is placed on behaviors as the most significant factor driving change.

Symbolic Reminders refer to visible artifacts within the organization. These can include logos, office layouts, or any tangible elements that represent the company’s values and mission. While these reminders are important, they serve primarily as a backdrop to the more impactful dimensions.

Keystone Behaviors are highlighted as recurring actions that not only trigger other behaviors, but are also both visible and invisible. These behaviors are crucial because they can set off a chain reaction, influencing how employees interact and perform. The slide suggests that focusing on these behaviors can lead to a more profound cultural shift.

Mindsets encompass the attitudes and beliefs that are widely shared among employees, but remain largely invisible. While they are foundational to culture, the slide argues that they should not be the starting point for change initiatives. Instead, organizations should prioritize altering behaviors first, as these actions have a more immediate and observable impact on culture.

The key takeaway is that to facilitate meaningful change, organizations must focus on modifying critical behaviors. This approach will naturally lead to shifts in the underlying mindsets over time. The slide effectively communicates that actions speak louder than words or beliefs, making it essential for leaders to understand and influence the behaviors within their teams.




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Performance Management Behavioral Economics Corporate Culture Organizational Culture

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