BUY WITH CONFIDENCE
DESCRIPTION
Whereas "market" and "industry" are often used interchangeably, there are actually distinct terms with different meanings. An industry is comprised of a series of markets. This presentation is focused on market analysis.
This deck also explains a very popular business framework for market analysis called Value Chain Analysis and includes several illustrative examples.
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Source: Market Definition & Value Chain Analysis PowerPoint (PPT) Presentation, learnppt
OVERVIEW
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Consulting Training - Industry & Market Analysis
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