This ebook teaches Insider Pricing Strategies. Discover how to skyrocket sales and position your business for ongoing success!
You've likely heard about the power of pricing and positioning. Your price structure plays an important role in your ability to convert a prospect into a loyal customer, but assigning value to your offer goes well beyond that.
Positioning your business so that it is geared towards a tight market is equally important. Doing this will help you better tailor your offers so they meet market expectations, but it will make it easier for you to create a powerful marketing message that sets you apart from the competition.
In this ebook, we'll look at the different pricing strategies so that you can determine which will work best for your business.
We'll also drill down into some of the most popular positioning strategies that will help you better connect to your target audience so that you're not competing on price alone. Specific topics covered include:
Know Your Audience
The B.L.S Formula
Setting Yourself Apart
Value Stack Strategy
The GAP Strategy
Loss Leader Strategy
Qualifying Customer
Social Proof
Providing Top-Notch Support
Resources
By the end of this ebook, it's my hope that you will have the tools needed to give your business the competitive edge you've been looking for.
Got a question about the product? Email us at support@flevy.com or ask the author directly by using the "Ask the Author a Question" form. If you cannot view the preview above this document description, go here to view the large preview instead.
Source: Best Practices in Pricing Strategy PDF: Insider Pricing Strategies PDF (PDF) Document, Grant Stanley
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