SWOT Framework for Competitive Analysis PPT
This PPT slide, part of the 26-slide Competitive Comparison Analysis PowerPoint presentation, presents a framework for conducting a SWOT analysis focused on competitive evaluation. It outlines 4 critical questions that guide the analysis: strengths, weaknesses, opportunities, and threats. Each category is designed to provoke thought and elicit insights that can inform strategic decision-making.
The section on strengths prompts organizations to reflect on what they excel at compared to others and the tangible results they have achieved. This self-assessment is crucial for identifying core competencies that can be leveraged in the market.
Conversely, the weaknesses segment encourages a critical look at competitors. It asks what competitors do better and what results they have produced. Understanding these aspects can help identify gaps in performance and areas for improvement.
Opportunities are framed around potential offerings that are not currently available in the market. This part of the analysis pushes teams to think creatively about how to capitalize on market gaps and emerging trends. It also emphasizes the importance of proactive strategy in seizing favorable conditions.
The threats section addresses risks that could impact the business. It prompts consideration of external challenges and how they might be mitigated. This foresight is essential for developing robust contingency plans.
The slide also indicates that these questions can be answered through an analysis of 5 key dimensions: financial performance, market performance, costs, capabilities, and strategies. This structured approach ensures that the analysis is comprehensive and grounded in measurable data, making it a valuable tool for executives looking to enhance their strategic positioning.
This slide is part of the Competitive Comparison Analysis PowerPoint presentation.
This presentation is created by former McKinsey, BCG, Deloitte, EY, and Capgemini consultants. It teaches a practical consulting framework actively used by tier-1 consulting firms.
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Competitive Analysis Core Competencies SWOT Analysis Positioning
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