The Strategy Chessboard is a holistic Strategy Development framework developed by A.T. Kearney. It first presents a 2x2 of 4 Umbrella Strategies:

1. Position and Conquer
2. Redefine the Industry
3. Reinvent the Industry
4. Maintain Foresight and Flexibility

Each Umbrella Strategy is each further divided into 4 more Strategic Approaches. The composite of 16 Strategic Approaches and 4 Umbrella Strategies forms the "chessboard." The Strategy Chessboard is useful in navigating through the plethora of strategic thinking philosophies and frameworks, to determine the optimal choice for your organization's particular situation.

This presentation focuses on the second Umbrella Strategy--Redefine the Industry. It provides an overview to the Strategy Chessboard, the Redefine the Industry Umbrella Strategy, and the 4 Strategic Approaches under Redefine the Industry:

1. Converge or Slice the Industry
2. Change Industry Conduct
3. Pursue Global Industry Endgame Consolidation
4. Reconfigure Industry Value Chains

Under Redefine the Industry, we conduct strategic analysis and scenario analysis to determine how the industry can be shaped to benefit both the industry and our organization.

This deck also includes slide templates for you to use in your own business presentations.

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