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DOCUMENT DESCRIPTION

This framework begins with an explanation of the Consolidation Curve, a growth maturity framework developed by A.T. Kearney. The Consolidation Curve shows that all industries consolidate and evolve through 4 stages:

* Opening
* Scale
* Focus
* Balance (& Alliance)

Using the Consolidation Curve, a business can make more informed strategic decisions.

Likewise, with the Consolidation Curve serving as the pretext, a niche player can also determine the appropriate niche strategy to use and when is the best time to be acquired. This presentation then discusses the 9 Endgame Niche Strategies, arising from the Consolidation Curve thinking:

1. Regional
2. Target Group
3. Product
4. Branding and Lifestyle
5. Speed and Lightning-Consolidation
6. Innovation
7. Cooperation
8. Market Splitting
9. Counter

These 9 niche strategies were synthesized based on research of 630,000 private companies and 32,000 public companies conducted by A.T. Kearney.

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Source: Endgame Niche Strategies PowerPoint document

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