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BENEFITS OF DOCUMENT

  1. Creating a compelling story with a logical structure that is easy to understand and easy to remember
  2. Discovering and clarifying the points you want to make to better convince busy executive clients
  3. Grasping the attention of your audience within the first few minutes

DOCUMENT DESCRIPTION

This document will help you to:
- create a compelling story with a logical structure that is easy to understand and easy to remember
- discover and clarify the points you want to make to better convince busy executive clients
- grasp the attention of your audience within the first few minutes

Content:
- Quick guide to developing a storyline
- Storyline as pyramid thought structure and outline
- Developing a storyline top-down
- Developing a storyline bottom-up
- Choose an argument or grouping for the key line
- Check the quality of your storyline
- Storyline template
- Storyline samples

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Source: Business Communications - Best Practice PowerPoint document

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File Type: PowerPoint (ppt)

File Size: 1.2 MB

Number of Slides: 12 (includes cover, transition slides)

Related Topic(s): Communications Strategy

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Initial upload date (first version): Apr 19, 2016
Most recent version published: Apr 19, 2016

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